If you’re a registered medical company outside China and ready to target the China market, here’s good news about Weibo advertising for you! Weibo is now offering FansTong Ads for the overseas medical sector, which was previously not allowed. This new offer helps medical institutions to market and maintain their international presence, especially among the Chinese market.
Weibo Advertising: What is Weibo FansTong Ads?
To reach out to 516 million active monthly users on Weibo, Weibo advertising such as FansTong Ads (粉丝通) is one of the ways. FansTong Ads promote Weibo account and Weibo post. Not only it reaches out to your account’s followers, but it massively targets the entire Weibo community allowing you to reach out to mass audiences.
Furthermore, FansTong Ads come in 3 types – Post Ads, Banner Ads and Lead Ads. It can be in the form of images, an article or a video. And it appears on the top or near the user’s feed as Weibo recommendation.
More importantly, it raises brand awareness by supporting external and internal landing pages, CTA buttons, app downloads, and WeChat QR code.
About Asia Travel Club
Asia Travel Club (ATC) is a social media agency focusing on non-English language social media platforms like WeChat, Weibo, Naver and Line. In addition, we do influencer marketing across China, Hong Kong, Japan, Korea, Malaysia, Singapore, Thailand and Vietnam.
We have developed technologies for the travel and hospitality industry. Working with hotels, we manage their official WeChat account and provide WeChat Booking Engine and payment gateway via API to their booking engine. Our Hotel Partners Program allows our customers to connect with over 3,000 influencers with over 380 million followers for sponsored stays and reviews. Since 2019, ATC has successfully connected more than 50 campaigns for brands and ATC Hotel Partners – Shangri-La Hotels & Resorts, InterContinental Hotels Group, Accor Group, Wyndham Hotel Group and Cititel Hotel Management.
Are you looking for a social media and influencer marketing agency? Contact ATC today!
ATC is the Official Sales Partner of WeChat, TikTok, 抖音(Douyin) & 头条(TouTiao).
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