With the peak of social media, hospitality groups like InterContinental Hotels Group (IHG Hotels) partner with digital marketing agency to build online presence and boost conversions. In the first place, the industry is a pool of an overwhelming amount of competition. Staying on top of various platforms certainly helps to maintain interaction with potential guests.
Because hotels and resorts are places for real experiences, influencer marketing is indeed one of the ideal strategies. Given that they have a direct loyal audience built through their genuine content and stories.
Recently, IHG Hotels partnered with ATC to work with notable travel influencers. With an Influencer Marketing Agency like ATC, hotels and resorts get to collaborate with Asia influencers. As a result, the hospitality group get to expand their audience and reach potential travellers.
Travel Influencers at IHG Group Hotel Partners
Japan Influencer – Noeru Shimada at Holiday Inn Express Bangkok Sathorn
Noeru Shimada (@noel.island) stayed for a night at Holiday Inn Express Bangkok Sathorn. Her stay was such a delight based on the content diary shared on her Instagram. She even highlighted that the location and ambience were a plus too.
The Japan influencer featured a selection of breakfast buffet freshly served at Holiday Inn Express Bangkok Sathorn. Besides the food choices, Noeru Shimada highlighted the convenience of doing laundry at one of the IHG Hotels in Bangkok, Thailand.
Korea Influencer – Yina Youn at Holiday Inn Vana Nava Hua Hin
Yina Youn (@s2na._.s2) showcased the luxe accommodation at Holiday Inn Vana Nava Hua Hin with her scenic photos as well as cosy videos on Instagram.
Her followers got a virtual peek of the IHG hotels branch in Vietnam because of her room tour and facility outtakes.
In addition, the Korean influencer featured the hotel’s sky bar with its affordable yet flavoursome cocktails.
Even if Yina Youn only stayed at Holiday Inn Vana Nava Hua Hin for 2 nights, she was immediately amazed by the experience offered by the hotel.
China Influencer – Liu Xi Lin at Holiday Inn Express Bangkok Sathorn
What the Chinese influencer liked the most is the location as the IHG Hotels branch is ideally situated in Bangkok.
Needless to say, Liu Xi Lin perfectly captured the feed-worthy spots of the hotel. Read more about his hotel experience on Meitu.
More ATC Hotel Partners under IHG Group
There are four more ATC hotel partners other than Holiday Inn Express Bangkok Sathorn and Holiday Inn Vana Nava Hua Hin. These IHG Hotels and Resorts partner are looking forward to engaging with a wider audience as well through influencer marketing.
Holiday Inn & Suites Siracha Laemchabang
Featuring a space donning a contemporary design with industrial touches, Holiday Inn & Suites Siracha Laemchabang offer a comfortable and enjoyable stay for all guests.
Holiday Inn Express Bangkok Siam
Located in bustling Bangkok, the IHG Group hotel branch is the first-ever Holiday Inn Express Hotel in South East Asia. The go-to hotel of travellers as it offers affordable and hassle-free stay.
Holiday Inn Express Singapore Serangoon
Holiday Inn Express Singapore Serangoon is situated right in the heritage hub of Little India cultural district. The hotel is notably known for its free Express Start Breakfast from 6:30 AM to 10:30 AM.
InterContinental Hua Hin Resort
A 5-Star paradise beach resort that features a combination of Thai-Victorian architecture. InterContinental Hua Hin Resort and its pristine white sandy beach are only a few minutes away from Hua Hin International Airport.
Start your Influencer Marketing campaigns with ATC
Influencers don’t only leave footprints on a single social media platform. They can help you tap potential guests through other personal networks such as Naver, Weibo, Meitu, and Google Maps.
Search for the right influencers for your brand campaigns with ATC.
About Asia Travel Club
Asia Travel Club (ATC) is Asia’s leading Influencer Marketing Agency connecting Influencers with brands across China, Korea, Japan, Singapore, Malaysia, Thailand, and Vietnam.
Since 14 Jan 2019, ATC has attracted more than 3,000 influencers with 380 million followers to come on board with us and has successfully launched more than 50 campaigns for brands and ATC Hotel Partners – Shangri-La Hotels & Resorts, InterContinental Hotels Group, Accor Group, Wyndham Hotel Group and Cititel Hotel Management.
Are you ready to dive into influencer marketing? Let ATC help you search, engage and manage the right influencers for your next campaign. Be it fitness, travel, beauty or lifestyle, ATC is the influencer marketing agency for you.
ATC is the Official Sales Partner of WeChat, TikTok and 抖音(Douyin).
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