The collaboration between Greenfields and Singapore Influencer Cindy Tan
Greenfields is a popular dairy brand, following the so-called “Greenfields Farming Philosophy”. In other words, they are committed to providing the best quality dairy products with the highest standard level. Their products are known to be 100% fresh and not contain any additives, hormones or antibiotics. Yet, they still taste good. That’s why Greenfields becomes one of the best options in the market share that mothers would buy for their children.
In order to reach a broader range of consumers and increase sales, Greenfields Singapore decided to implement a giveaway promotion. The reward is Vision Ease Eyewear voucher. Besides, influencer marketing played an important role in this campaign. The brand collaborated with Cindy Tan (@lecinlurvee) – a famous mom influencer in Singapore for the campaign promotion. The quality of Greenfields products, especially chocolate flavor, made a big impression on the influencer and her daughter. They gave all the love for this brand and showed a willingness to change to fresh milk from now on.
Cindy’s post about Greenfields milk gained more than 1,100 likes and tons of comments from her followers giving compliments on the milk.
Explore Cindy Tan’s Instagram account and how she promoted Greenfields on her newsfeed.
View this post on Instagram
We’ve been wanting to start Chriselle on fresh milk and hubbz & I’m really glad to have found Greenfields that not only tastes great, but also does not contain any additives, hormones or antibiotics. Did you know that all Greenfields products are made with milk from Greenfields’ owned-and-managed farms? Without milk from third-party farms, this allows them to produce the highest and consistent quality milk. And most importantly, Chriselle loves it so much! We even added it into her waffles making. 😋 With such goodness and taste, especially her fave chocolate malt milk, I have no problem getting Chriselle started on her new milestone transiting to fresh milk. Here’s sharing some milky good news! Receive a $20 Vision Ease Eyewear voucher with every purchase of any 2 X1L or 1 x 1.98L of Greenfields Fresh Milk. Simply message your image of your proof of purchase (receipt) to the Greenfields Facebook Page via Messenger and you will receive a download link for the voucher. On top of that, 10 lucky winners will be selected to win an additional $100 voucher from Vision Ease Eyewear to customize a new pair of spectacles for your child, to get them ready for school. Promotion valid with purchase at any retail stores, including RedMart and FairPrice Online. . . . . #lecinlurve #chrisellefaithtay #GreenfieldsSG
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