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Biore Malaysia UV Perfect Protect Milk Cool with Sterk Production

ATC | Biore Malaysia UV Perfect Protect Milk Cool with Sterk Production FT IMG

On November 27, Biore Malaysia released a video campaign for Biore UV Perfect Protect Milk Cool product.

What is Biore UV Perfect Protect Milk Cool SPF50+ PA+++ 25ml?

As the No. 1 UV brand in Japan, Biore’s UV Perfect Protect Milk Cool broad-spectrum protection contains SPF 50+ PA+++ with added cool sensation that prevents oily shine to achieve that fresh look all day.

UV Perfect Protect Milk Cool has a non-sticky texture with quick absorption and high resistance towards sweat & water. It also stays on your skin to provide continuous UV protection.

Biore Malaysia x Sterk Production

Biore Malaysia collaborated with Sterk Production and Malaysian influencers in creating their influencer marketing campaign for Biore UV Perfect Protect Milk Cool.

Watch Biore MY’s video here.

Check out the main character for Biore MY’s newest video.

Alya Zulaikha

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by @alyazulaikha_

Alya is the main character on the advertisement. She is an influencer in Malaysia with 101k followers on Instagram. Check her out here.

Here are the Sterk Production talents involved in the video:

1. Rashdan Samsudin

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by Rashdan Samsudin (@rashdansamsudin)

Rashdan is an influencer and content creator in Malaysia with over 120k followers on Instagram.

2. F I K R I L A T I F

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by F I K R I L A T I F (@fikri_latif)

Fikrilatif is also an influencer and content creator based in Malaysia. He has 87.6k followers on Instagram.

3. Farhan Mazlan

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by Farhan Mazlan (@farhanmzln)

Farhan has 377k followers on Instagram. He is an influencer and content creator from Malaysia.

4. ABANG CIKITUM

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by ABANG CIKITUM (@mirolsabirin)

Abang (@mirolsabirin) is an influencer and content creator in Malaysia. He has 90.4k followers on Instagram and is also the CEO of @sambalpotai_cikitum.

5. Harith Zazman

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by Harith Zazman (@harithzazman)

Harith is an influencer and content creator in Malaysia with 264k followers on Instagram.

6. Amirul Ashraf Jamaluddin

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by Amirul Ashraf Jamaluddin (@amirulee)

Amirul has 90.9k followers on Instagram. He is an influencer and content creator from Malaysia.

Are you looking for Malaysian influencers? Let us help you connect with the right influencers. Contact us here to get started.

About Asia Travel Club

Asia Travel Club (ATC) is a social media agency focusing on China digital marketing, influencer, and social messaging marketing. ATC is the Official Sales Partner of Tencent(WeChat), Weibo, and Bytedance (TikTok, DouYin & TouTiao) with 100+ verified and managed WeChat and Weibo Official Accounts since 2016.

ATC social connects brands with over 3,000+ influencers across China, Taiwan, Hong Kong, Japan, Korea, Singapore, Malaysia, Thailand, and Vietnam.

The ATCbookings.com platform sits within Facebook Messenger, WeChat, LINE, and Kakao in 7 languages. It connects our travel partners with Chinese consumers through direct booking via ATC WeChat Booking Engine.

Asia Travel Club (ATC) is a member of Digital 38 Group.

Contact Us

#BiorePerfectProtectMilkCool #BioreMalaysia #MalaysianInfluencers#ATC

AsiaFeatured Influencer

A Day in The Life of Katie Kate Yong

ATC | Singapore Influencer Kate Yong (@katepurk) FT IMGImage Source: Katie Yong/Blogsite

Meet ATC’s featured influencer of the week, Singapore Influencer – Kate Yong (@katepurk). Kate is a beauty and fashion influencer based in Singapore.

SG Influencer @katepurk’s Ideal Day

Kate (@katepurk) is an influencer from Singapore with 49k followers on Instagram. She has worked with various brands over the years.

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by Katie Kate Yong (@katepurk)

 

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

 

A post shared by Katie Kate Yong (@katepurk)

She is one of those influencers who confidently flaunts their perfect body.

 

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

 

A post shared by Katie Kate Yong (@katepurk)

She also has a YouTube channel – Katepurk with 918 subscribers. Her content are mostly about unboxing hauls, makeup tutorials, food vlogs and her travel adventures. Subscribe to her channel here.

Katie also launched a personal blog site where she writes about her experiences in life. Check it out here.

Are you looking for Singaporean influencers? Let us help you connect with the right influencers. Contact us here to get started.

About Asia Travel Club

Asia Travel Club (ATC) is a social media agency focusing on China digital marketing, influencer and social messaging marketing.

ATC is the Official Sales Partner of Tencent (WeChat), Weibo, and Bytedance (TikTok, DouYin & TouTiao). Our China marketing team has verified and managed more than 100+ WeChat and Weibo Official accounts since 2016.

With teams across Asia, ATC can help brands connect with over 3,000+ influencers from China, Korea, Japan, Singapore, Malaysia, Thailand, and Vietnam.

Through our ATC Bookings, Chinese travellers can now Search, Compare, Book and Pay for hotel rooms via WeChat Pay directly with hoteliers.

Asia Travel Club (ATC) is a member of Digital 38 Group.

Contact Us

IH Digital, Digital 38, & ATC are members of the Digital 38 Group

#KatieKateYong #SingaporeInfluencer #ATC

AsiaFeatured InfluencerSocial Media Marketing

7 Ecommerce/Live-Streaming Influencers You Should Check Out This 2020

ATC | 7 Ecommerce/Live-Streaming Influencers You Should Check Out This 2020 FT IMG

ATC brings you 7 Ecommerce/Live-streaming Influencers you should check out this year.

When COVID-19 hit, people were forced to stay at home and they started spending more time on the internet. Many began to shop online and online shopping has accelerated during the lockdown period. Different ways of selling has also emerged such as Live-streaming on social media platforms.

To some, online shopping may seem scary at first, but these 7 E-commerce/Live-streaming influencers will show you that it is relatively easy. They also helped you to find the best deals and the products that are worth buying.

Ecommerce + Influencers

1. CHINA – Viyaaa (@viyaaa)

Image Credits: Viyaaa/Weibo


Viya is a famous e-commerce influencer in China and has over 14M followers on Weibo. She provides in-depth reviews of luxury beauty and fashion products through vlogs. Check her videos out here.

2. JAPAN – Manarin (@manarin37)

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by 🌈MANARiN🌺 自称《沖縄観光大使》 (@manarin37)

Manarin is an E-commerce/Live-Selling Influencer from Japan. She currently has 18.4k followers on Instagram where she promotes all the products she has tried and sells her own merchandise. She is also a beauty, travel, and food influencer, check her page here.

3. KOREA – Heo Ah Hyun (@95.404)

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by 허아현 𝑯𝑬𝑶 𝑨𝑯 𝑯𝒀𝑼𝑵 (@95.404)

From the land of kimchi, Heo Ah Hyun is an E-commerce influencer. Ah Hyun is a mother to two lovely girls with 62.6k followers on Instagram. She has a website where she sells her best picked beauty and skin products. Check out her store here.

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by 허아현 𝑯𝑬𝑶 𝑨𝑯 𝑯𝒀𝑼𝑵 (@95.404)

4. MALAYSIA – Jane Chuck (@janechuck)

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by Jane Chuck (@janechuck)

Jane is an Ecommerce influencer based in Malaysia. She has 545k followers on Instagram and 32.1k subscribers on her YouTube channel Janechuck. She is also an entrepreneur and founder of Chucks.co and Heymotherchuckers. Chucks.co is her skincare line while Heymotherchuckers is her clothing line.

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by Chuck’s (@chucks.co)

5. THAILAND – Hasun (@HasunDriedSeafood)

ATC | 7 Ecommerce InATC | 7 Ecommerce/Live-Streaming Influencers You Should Check Out This 2020 THAILANDfluencers You Should Check Out This 2020 THAILAND
Image Credits: Thansettakij


Hasun is a video creator, entrepreneur, and Ecommerce influencer from Thailand. He has 1.5M followers on Facebook. Hasun is selling dried seafood products directly from the dry plant which makes his products clean and safe. Last year, he opened a Shopee store online, and now it has over 20k followers. Banghasun also has a YouTube account with 89.5k subscribers where he shares his knowledge on high-end cars and food. Check his page here.

6. SINGAPORE – Lerine Yeo (@MisshopperBoutique)

Image Credits: MisshopperBoutique/Facebook


Lerine is not your ordinary Ecommerce Influencer. She is from Singapore and the owner of Misshopper Boutique with 225.6k followers on Facebook. She went viral when she tried to sell a unique top. Her humor and her unique sales pitch are what made her famous. She sold S-hooks, umbrellas, and even boxers through her live-selling. She left her full-time job to focus on her online business and that’s when she became viral, through her hook shirts. Check out her shop here.

7. VIETNAM – Trần Quyên (@quyen.tran070)

ATC | 7 EcATC | 7 Ecommerce/Live-Streaming Influencers You Should Check Out This 2020 VIETNAMommerce Influencers You Should Check Out This 2020 VIETNAM
Image Credits: Trần Quyên /Facebook


Tran Quyen is an Ecommerce influencer in Vietnam. She currently has 138.5k followers on her Facebook account. Tran used to own clothing shops, restaurants, and also cafes. But then she became successful by running a business that supplies all products requested by its buyers, whether its cosmetics or clothes from domestic shops to imported brands.

Ready to build your brand with the right influencers? Let us help you connect with them to kickstart your E-commerce store. Contact us to get started. 

About Asia Travel Club

Asia Travel Club (ATC) is a social media agency focusing on China digital marketing, influencer and social messaging marketing.

ATC is the Official Sales Partner of Tencent (WeChat), Weibo, and Bytedance (TikTok, DouYin & TouTiao). Our China marketing team has verified and managed more than 100+ WeChat and Weibo Official accounts since 2016.

With teams across Asia, ATC can help brands connect with over 3,000+ influencers from China, Korea, Japan, Singapore, Malaysia, Thailand, and Vietnam.

Through our ATC Bookings, Chinese travellers can now Search, Compare, Book and Pay for hotel rooms via WeChat Pay directly with hoteliers.

Asia Travel Club (ATC) is a member of Digital 38 Group.

Contact Us

IH Digital, Digital 38, & ATC are members of the Digital 38 Group

#EcommerceInfluencers #SoutheastAsianInfluencers #ATC

AsiaChinaChina Digital MarketingChina Social Media Marketing

NutiFood Officially Opens A WeChat Official Account

ATC | NutiFood WeChat Official Account Officially Launched FT IMG 1.1

In order to gain more brand awareness, this Vietnam-based dairy company decided to reach out to the Chinese market by launching a NutiFood WeChat Official Account.

What is NutiFood?

As the leading nutritional food company in Vietnam, NutiFood produces powdered milk products for children of all ages. Currently, NutiFood’s products are available in all 64 provinces, including the cities in Vietnam.

Their brand’s vision is ‘To become a leading company in nutrition products, sustainably develop for consumers’ benefit.’ And to fulfill their company’s vision to be a leading company in nutritional products they have brought their products to the Chinese market.

NutiFood WeChat Official Account

ATC | NutiFood WeChat Official Account Officially Launched Nuti 1

WeChat is known as the super app in China where messaging, social media, e-commerce, and mobile payment are all available in the same app. An estimate of 1.2 billion WeChat active users currently resides in China.

NutiFood creates a WeChat Official Account to reach out to the Chinese market. This is to make sure that they are seen and recognized in China and it is also a step closer to be recognized globally.

They have also launched their own Chinese website to cater to more Chinese customers.

Explore WeChat digital marketing opportunities in Asia

Are you ready to take a leap and win the Chinese-speaking market? WeChat may be the platform you’re looking for.

Digital 38 Group member Asia Travel Club is now an Official Sales Partner of WeChat Ads. With this, we can help you get started with WeChat digital marketing services such as:

  1. Official Account Setup & Verification
  2. Content & Page Management
  3. Mini Program Setup
  4. WeChat Pay Setup

Get in touch with our team today.

About Asia Travel Club

Asia Travel Club (ATC) is a social media agency focusing on China digital marketing, influencer and social messaging marketing.

ATC is the Official Sales Partner of Tencent (WeChat), Weibo, and Bytedance (TikTok, DouYin & TouTiao). Our China marketing team has verified and managed more than 100+ WeChat and Weibo Official accounts since 2016.

With teams across Asia, ATC can help brands connect with over 3,000+ influencers from China, Korea, Japan, Singapore, Malaysia, Thailand, and Vietnam.

Through our ATC Bookings, Chinese travellers can now Search, Compare, Book and Pay for hotel rooms via WeChat Pay directly with hoteliers.

Asia Travel Club (ATC) is a member of Digital 38 Group.

Contact Us

IH Digital, Digital 38, & ATC are members of the Digital 38 Group

#NutiFood #WeChatVietnam#WeChatOfficialAccount #ATC

AsiaHotel PartnersSingapore

ST Signature is ATC’s Newest Hotel Partner

ATC | ST Signature is ATC’s Newest Hotel Partner FT IMG

Asia Travel Club (ATC) welcomes their new hotel partner, ST Signature!

Onboarding with ST Signature

ATC proudly announces the hot arrival of their newest hotel partner from Singapore, the ST Signature hotel. Come aboard and let’s walk you through the wonders of our new hotel partner.

ST Signature is one of the first smart co-living hotel in Singapore, using a contactless check-in mobile app. The guests can check-in 24 hours prior to their arrival to minimize waiting time at the lobby. Very convenient, right? Their co-living hotels are strategically located at 4 prime locations near the train stations around the Lion City – Chinatown, Tanjong Pagar, Bugis Beach, and Jalan Besar.

Quick Tour on ST Signature’s 4 Hotels:

Book your Staycation with ST Signature Tanjong Pagar

ST Signature Tanjong Pagar is ST Signature’s flagship hotel in Singapore. It is strategically located near Chinatown and CBD area – perfect for tourists and business travellers.

Experience Chinese Culture with ST Signature Chinatown

ATC | ST Signature is ATC’s Newest Hotel Partner Chinatown

ST Signature Chinatown is ST Signature’s first hotel to be launched. Locals and tourists can experience the Chinese culture in Chinatown and be spoilt with a vast selection of local delicacies.

Book Your Room At The Heart of Singapore with ST Signature Bugis Beach

ST Signature Bugis Beach is located in the heart of Singapore’s city centre. Shop till you drop when you stay in Bugis Beach because it is strategically placed in Singapore’s city center where attractions like Marina Bay Sands, Kampong Glam, and shopping centres are located.

Stay In a Colorful Neighborhood with ST Signature Jalan Besar

ATC | ST Signature is ATC’s Newest Hotel Partner Jalan Besar

Wanna stay in an art-filled neighborhood? ST Signature’s hotel in Jalan Besar is located near culturally rich attractions like Sri Veeramakaliamman Temple and the former House of Tan Teng Niah (the last remaining Chinese villa in Little India). They are also conveniently located near Singapore’s major hospitals such as Raffles Hospital, KK Women’s and Children’s Hospital.

How To Request For Sponsored Stays

  1. Visit our ATC Social App on Messenger at me/asiatravelclub. 
  2. Sign Up as an influencer. if you have not (Allow us 1 working day to review your sign up)
  3. Select the hotel you would like to review and submit your request for a sponsored stay and keep a lookout for our email within the next 7 working days.

Keen to find out more about ATC Social Hotel Partners Program and be connected to over 3,000+ influencers across China, Korea, Japan, Singapore, Malaysia, Thailand, and Vietnam? Contact us to get started.

About Asia Travel Club

Asia Travel Club (ATC) is a social media agency focusing on China digital marketing, influencer and social messaging marketing.

ATC is the Official Sales Partner of Tencent (WeChat), Weibo, and Bytedance (TikTok, DouYin & TouTiao). Our China marketing team has verified and managed more than 100+ WeChat and Weibo Official accounts since 2016.

With teams across Asia, ATC can help brands connect with over 3,000+ influencers from China, Korea, Japan, Singapore, Malaysia, Thailand, and Vietnam.

Through our ATC Bookings, Chinese travellers can now Search, Compare, Book and Pay for hotel rooms via WeChat Pay directly with hoteliers.

Asia Travel Club (ATC) is a member of Digital 38 Group.

Contact Us

IH Digital, Digital 38, & ATC are members of the Digital 38 Group

#STSignature #ATCHotelPartner#SingaporeHotel #ATC

AsiaFeatured InfluencerVietnam

Vietnamese TikTok Influencer @bavaboi Is Everyone’s Happy Pill

ATC | Vietnamese TikTok Influencer @bavaboi Is Everyone’s Happy PillCredits: Nguyen Hai/Facebook

Vietnamese Influencer @bavaboi and her daughter is the funniest duo on Tiktok.

Who is @bavaboi?

@bavaboiBa gì mà kì cục qúa đi thôi huhuhuhu ##bavaboi ##tiktok @annhien_boiboi♬ nhạc nền – BavàBối

Nguyen Minh Hải is the father of Boi Boi. He is a fashion designer who specialize in wedding dresses in Vietnam.

Minh Hai said he just wanted to use TikTok to record lip sync videos with his children. To his surprise, her daughter was so good at lip-syncing matching and acting hilarious.

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by Nguyen Hai (@annhien_boiboi)

Boi Boi is the daughter of Nguyen Minh Hai. When she was only 5 years old, Boi Boi became famous on social media platforms when she started lip-syncing with his father. They attracted hundreds of thousands of viewers from the netizens.

Boi Boi is now 7 years old and in 2nd grade.

@bavaboi’s Fame on TikTok

@bavaboi currently has 1.3M followers on TikTok, 44.5k subscribers on YouTube, and 52.6k followers on their Facebook page.

The bond between Hai and his daughter captures the heart of the netizens. Their light-hearted videos help their viewers to release stress and fatigue.

The father and daughter pair participated in the game show “Dad is number 1”, Boi Boi’s father has “captured” the hearts of the audience by their comedy skit. In addition, both of them also showed their chemistry when leading in consecutive rounds, eventually winning the first prize.

Are you looking for Vietnamese influencers? Let us help you connect with the right influencers. Contact us here to get started.

About Asia Travel Club

Asia Travel Club (ATC) is a social media agency focusing on China digital marketing, influencer and social messaging marketing.

ATC is the Official Sales Partner of Tencent (WeChat), Weibo, and Bytedance (TikTok, DouYin & TouTiao). Our China marketing team has verified and managed more than 100+ WeChat and Weibo Official accounts since 2016.

With teams across Asia, ATC can help brands connect with over 3,000+ influencers from China, Korea, Japan, Singapore, Malaysia, Thailand, and Vietnam.

Through our ATC Bookings, Chinese travellers can now Search, Compare, Book and Pay for hotel rooms via WeChat Pay directly with hoteliers.

Asia Travel Club (ATC) is a member of Digital 38 Group.

Contact Us

IH Digital, Digital 38, & ATC are members of the Digital 38 Group

#VietnameseInfluencer#TikTokInfluencer #ATC

AsiaSingapore

7 Singapore Luxury Influencers Who Are All About High Fashion

ATC | 7 SG Luxury Influencers Who Are All About High-Fashion FT IMG

According to Merriam Webster, Luxury is defined as a condition of abundance where one can live with great ease and comfort. Luxury influencers are able to indulge in buying expensive and beautiful things that are pleasant but not necessary to have. For this week’s theme influencers, we are going to feature Singapore luxury influencers.

From Chanel to Gucci, these influencers are considered experts or style icons when it comes to dressing up in the latest styles. They can be seen advertising for various luxury brands on their social media accounts. 

Check out these 7 Singapore luxury influencers that might help you with your brand strategy.

Do It The High Fashion Way

1. Alfred Sng (@sealfred)

Alfred Sng, 28, is a luxury influencer from Singapore and currently has 44.8k followers on Instagram. He recently had his first magazine cover with his best friend Tasha Low on Nuyou Singapore. His Instagram feed is filled with magazine shots and ootds of him clad in designer wear.

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by Alfred Sng 孙英豪 (@sealfred)

Besides being an influencer, Sng is also an aspiring artist and he showcased his skills when he competed in a Chinese survival show called ‘We Are Young 2020’. Unfortunately, he did not win a place but he lasted until the end of the show.

2. Calista Cuaca (@xcalikins)

Calista Cuaca is one of Singapore’s many luxury influencers. She is every girl’s dream, she got the looks, the sass, and the walk. Calista has 291k followers on Instagram, and her posts show her wearing high-end clothes and using branded skincare products.

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by calista 🎀 (@xcalikins)

She also has a Youtube Channel called Calikins that has 32k subscribers and she usually takes videos of her make-up tutorials, skincare routine, unboxing videos, and many more. You can subscribe to her youtube channel to watch her content.

3. Glenn Goh (@glenngoh)

A Singapore luxury influencer and fashion stylist, Glenn Goh has 20.3k followers on his Instagram where he flaunts his designer outfits and accessories.

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by Glenn Goh (@glenngoh)

His Instagram feed looks like a lookbook where he models for many luxury brands such as Burberry and Givenchy. Also included in his Instagram highlights are the people he styled for events and gala nights. Check out his account to see some of his looks. 

4. Mae Tan (@marxmae)

Known as @marxmae on Instagram, Mae Tan is a stylist, model, and luxury influencer in Singapore with 113k followers. She can be seen wearing designer outfits from luxury brands such as Burberry, Chanel, Fendi, Guess, Louis Vuitton, Prada, and more.

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by MAE TAN (@marxmae)


Besides being a luxury influencer, she also gives back to the community by organizing a garage sale of her unused and old clothes and the money will be donated to social causes such as climate change and education. Mae is the kind of influencer that you should work with for meaningful collaborations.

5. Savina Chow (@savina_chai)

An entrepreneur, luxury, and fashion influencer from Singapore, Savina Chow currently has 77.9k followers on Instagram where she flaunts her luxury outfits and accessories to her followers.

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by Savina Chow (@savina_chai)

She also works closely with brands such as Chanel, Louis Vuitton, and Ferragamo. Also a fashion influencer, Savina attends most of the fashion shows in Singapore and overseas.

6. Willabelle Ong (@willamazing)

Willabelle Ong is a digital creator, photographer, artist, model, fashion, and luxury influencer based in Singapore. She has 214k followers on Instagram, 197.7k followers on TikTok , and 4.3k followers on her art account. She also has a blog called paledivision.com.

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by Willabelle Ong (@willamazing)

As reflected on her blog and social media posts, she loves painting, photography, and dressing up. Do follow her if you want to see her artistic works.

7. Yoyo Cao (@yoyokulala)

Looking for a versatile fashion and luxury influencer? Yoyo Cao is the one you might be looking for. With 411k of followers on her Instagram account, she creates refreshing content as she can pull off any look. She also launched her own website where she writes about her travel recommendations, lifestyle, beauty, and fashion topics.

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by YOYO CAO (@yoyokulala)


Cao can be seen at Paris Fashion Week as well as Milan Fashion Week. She also did a collaboration with Nike called the Nike Blazer Mid by Yoyo Cao which was featured on Elle Singapore. Check out her blog to see her work. 

Ready to build your brand with the right influencers? Let us help you connect with them to kickstart your online campaign. Contact us to get started.

About Asia Travel Club

Asia Travel Club (ATC) is a social media agency focusing on China digital marketing, influencer and social messaging marketing.

ATC is the Official Sales Partner of Tencent (WeChat), Weibo, and Bytedance (TikTok, DouYin & TouTiao). Our China marketing team has verified and managed more than 100+ WeChat and Weibo Official accounts since 2016.

With teams across Asia, ATC can help brands connect with over 3,000+ influencers from China, Korea, Japan, Singapore, Malaysia, Thailand, and Vietnam.

Through our ATC Bookings, Chinese travellers can now Search, Compare, Book and Pay for hotel rooms via WeChat Pay directly with hoteliers.

Asia Travel Club (ATC) is a member of Digital 38 Group.

Contact Us

IH Digital, Digital 38, & ATC are members of the Digital 38 Group

#SingaporeInfluencers#LuxuryInfluencers #LuxuryBrands #ATC

AsiaChinaChina Digital Marketing

WeChat for Luxury Brands: 5 Things That You Should Know

ATC | WeChat for Luxury Brands - 5 Things You Should Know Featured Image 1.2

With over 1.2 billion active users, WeChat is the most effective platform for luxury brands to interact with Chinese consumers. 

Why do luxury brands or other retail brands choose the China market? Why do they prefer WeChat? Here are 5 statistics that may answer your questions.

1. China is winning half of the luxury world

According to Bain’s prediction in May 2020, when Covid-19 hit, the luxury industry faced a struggle when countries around the world went into lockdown and forced shutdown on all tourism industries. During the first quarter of 2020, an estimated fall of 25% was experienced and was expected to accelerate during the second quarter of 2020. It is also expected that an estimated contraction for the full year may reach between 20% to 35%.

China began to step up their recovery efforts and expects Chinese consumers to make their status as vital roles of the industry, accounting for almost 50% of the market by the year 2025. Online luxury purchases have escalated throughout this year and by 2025, online channels may perhaps represent up to 30% of the market.

Image: Bain-Altagamma Luxury Goods Worldwide Market Study, Spring 2020
ATC | WeChat for Luxury Brands - 5 Things You Should Know Chart 2
Image: Bain-Altagamma Luxury Goods Worldwide Market Study, Spring 2020

2. Generation Y have been consistent buyers of luxury goods

Millennials, also known as Generation Y (or simply Gen Y, born between 1980 and 1995).

According to Bain’s report, they account for 35% of consumption in 2019 and by 2025, they could make up for 45% of the market.

Did you know? How many Gen Y users on WeChat
As of Q2 of 2020, according to the overall MAU of different social platforms in China, WeChat has the most MAUs between 25 and 40 years old.

ATC | WeChat for Luxury Brands : 5 Things You Should Know Chart China Chart

3. In the past five years, the average annual growth rate of WeChat advertising in the luxury goods industry exceeded 90%

In Q1 2020, Tencent’s report on “WeChat Ads Solution for Luxury Brands” revealed that the average annual growth rate of WeChat advertising in the luxury industry has exceeded 90% in the past five years.

Did you know? The most popular ad on WeChat is the WeChat Moments Ads.

Moments ads are the native ads displayed on users’ moments’ feed, with an additional “Ad” tag in the upper right corner.

The same report shows that in 2019, the brand’s favorite is the card format with video, which is 43.33% of the total amount of ads.

ATC | WeChat for Luxury Brands - 5 Things You Should Know Moment Ads 1.2
Source: WeChat Ads Solution for Luxury Brands Q12020, Tencent

By using Moments Ads, merchants can promote their brands and increase consumer conversion rates by targeting people based on their interests and other traits.

At the same time, consumers believe in recommendations from influencers. By using Moments Ads to place advertisements into the user’s daily moments, allows users to resonate with the advertisements and is very conducive to monetizing traffic.

4. Mini Programs have become a standard for brands on social media marketing

By Q4 2019, more than 90% of the luxury brands present in China established their WeChat Mini Programs. Here, luxury brands realize in-depth communication with users and operations such as online purchase, loyalty program, brand service, and marketing engagement.

Source: WeChat Ads Solution for Luxury Brands Q12020, Tencent

What is Mini Program?

It is a program that is integrated into the WeChat app, giving brands expanded functions to engage users.

A Mini Program offers more interactive features than a brand’s official Facebook page. Here, buyers can browse products, see campaigns, live chat feature with customer service representatives, easy way to purchase products with WeChat Pay, and many more.

5. WeChat Official Account (OA) Verification: First Step to WeChat Advertising

As stated in the 2019 Tencent report, 49% of luxury brands chose to link their official webpages straight to a third-party eCommerce for diversion while 40% chose to stick to the brands’ official accounts.

Hence, before the brand wants to be exposed in the market, it is very important and necessary to have a WeChat OA certified by WeChat.

Why is WeChat OA Verification important?

* It’s the first step of WeChat Advertising: Hotels should have a verified WeChat OA ready before applying for a WeChat Ads account.

* Authentic presence of a brand: After OA authentication, it strengthens the credibility of the WeChat account.

* Enjoy more advanced functions: WeChat Advertising, WeChat Pay, Voucher, and more advanced APIs.

Explore WeChat digital marketing opportunities in Asia

Are you ready to take a leap and win the Chinese-speaking market? WeChat may be the platform you’re looking for.

Digital 38 Group member Asia Travel Club is now an Official Sales Partner of WeChat Ads. With this, we can help you get started with WeChat digital marketing services such as:

  1. Official Account Setup & Verification
  2. Content & Page Management
  3. Mini Program Setup
  4. WeChat Pay Setup

Get in touch with our team today.

About Asia Travel Club

Asia Travel Club (ATC) is a social media agency focusing on China digital marketing, influencer and social messaging marketing.

ATC is the Official Sales Partner of Tencent (WeChat), Weibo, and Bytedance (TikTok, DouYin & TouTiao). Our China marketing team has verified and managed more than 100+ WeChat and Weibo Official accounts since 2016.

With teams across Asia, ATC can help brands connect with over 3,000+ influencers from China, Korea, Japan, Singapore, Malaysia, Thailand, and Vietnam.

Through our ATC Bookings, Chinese travellers can now Search, Compare, Book and Pay for hotel rooms via WeChat Pay directly with hoteliers.

Asia Travel Club (ATC) is a member of Digital 38 Group.

Contact Us

IH Digital, Digital 38, & ATC are members of the Digital 38 Group

#Luxury #LuxuryBrands #ChineseLuxuryConsumers #WeChatMiniPrograms #WeChatAds #WeChatMomentsAds #WeChatAgency #DigitalMarketingAgency #WeChatSingapore #WeChatThailand #WeChatMalaysia #WeChatVietnam #ATC

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Social Media As A Platform For Southeast Asia Video Ads

ATC |

Videos have become a useful tool these days by helping brands to gain awareness and socialise with consumers. By 2021, videos are expected to stream globally one million minutes per second. The time used in watching videos on social media sites has multiplied during 2019 and 2020.

For people living in Southeast Asia, they use social media platforms in watching short and long form videos. Videos have always been a big part of their lives. As a result, many companies in Southeast Asia (SEA) include social media platforms in their digital strategies.

As social distancing rules and travel bans pushed us to seek new ways to connect, videos have emerged as an important tool for daily interactions.

Socializing Through Videos

Source: Facebook Business

Videos are no longer used for entertainment purposes only; it has become a way to socialise with others by uploading videos that can be shared with an audience in the form of stories, live streams, or vlogs.

Other forms include online classes, virtual concerts, video calls, and livestream shopping. Due to the pandemic, people are spending more time indoors and use digital media as a form of entertainment. 

COVID-19 made it difficult to see the people we love and for companies to meet in person. Therefore, video calls are used to communicate with one another. Across SEA, 57% used their mobile phones for video calls which is 5% higher than in 2019. The rise of virtual watch parties also emerged, where people enter an online room to watch a video (movie) together.

Social Media As A Bridge To New Discovery

Source: Facebook Business

Social media has now become the main platform where people explore new video content. Short and medium-length videos are discovered by Southeast Asians on social media sites. According to an analysis made by Facebook and Bain & Company, 63% in Southeast Asia said they discover short videos through social media, with 54% citing it as their main source for medium-length videos.9

Videos As A Vital Component Of Social Media Ad Spend

Even before the pandemic started, businesses had already focused their online strategies to reach out to their customers and this time videos have a bigger role in helping industries get noticed. By 2024, video ad spending is likely to grow 1.8x worldwide. In 2021, Asia Pacific’s ad market is set for a strong rebound with 10% of it run by social media.ATC | Social Media As Platforms For Southeast Asia Video Ads Digital Marketing

Southeast Asian consumers are looking for new ways to connect with businesses and this will be done online instead of the traditional way. Digital marketing is about to overtake offline marketing this year. Video is now one of the main ways that people can maintain communication, making it the key to an effective digital marketing strategy.

What does it mean for the marketers

TV and social media combined increase return on investment in ads.

According to a meta-analysis by Kantar, social media platforms such as Facebook can reach viewers that TV are unable to. The combination of TV and Facebook can have a great influence on consumers’ decision-making.

Optimising video ad spending, using ThruPlay or in-stream video.

ThruPlay guarantees that brands only pay for ads that were played for at least 15 seconds. In-stream video lets advertisers deliver up to 120-second video ads to Facebook users from familiar publishers and digital-first creators.

ATC | Social Media As Platforms For Southeast Asia Video Ads Live Streaming

Drive lower-funnel metrics using Branded Content Ads

Facebook Watch or branded content ads are examples of how you can partner with content creators. Southeast Asian content creators often extend their viewers through Facebook Watch, which reaches more than 1 billion people globally.

Live streaming options for events or presentations

Due to the pandemic, webinars, e-Commerce live streaming, virtual summits, online concerts, and ask-me-anything videos have gained more attention. You can consider using Facebook Live or Instagram Live for your events. If the event was recorded, Facebook Watch or IGTV can be utilised to show it to a larger audience.

Need help on your social media marketing and video ads? Contact us to get started.

About Asia Travel Club

Asia Travel Club (ATC) is a social media agency focusing on China digital marketing, influencer and social messaging marketing.

ATC is the Official Sales Partner of Tencent (WeChat), Weibo, and Bytedance (TikTok, DouYin & TouTiao). Our China marketing team has verified and managed more than 100+ WeChat and Weibo Official accounts since 2016.

With teams across Asia, ATC can help brands connect with over 3,000+ influencers from China, Korea, Japan, Singapore, Malaysia, Thailand, and Vietnam.

Through our ATC Bookings, Chinese travellers can now Search, Compare, Book and Pay for hotel rooms via WeChat Pay directly with hoteliers.

Asia Travel Club (ATC) is a member of Digital 38 Group.

Contact Us

IH Digital, Digital 38, & ATC are members of the Digital 38 Group

#VideoAds #SocialMedia #FacebookBusiness #ATC

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7 Singapore Vegan Influencers You Should Follow

ATC | 7 Vegan Influencers in Singapore 11132020

Over the last couple of years, the word ‘vegan’ has gained popularity around the world and many people have changed their diets to vegan in order to protect the animals and the environment. It’s no surprise that vegan foods, recipes, and influencers have popped up all over the internet. Here are 7 Singapore Vegan influencers that you should know about.

What does ‘Vegan’ Mean?

According to The Vegan Society, a vegan diet covers all kinds of fruits, vegetables, nuts, grains, seeds, beans, and pulses. Recipes made from plant-based ingredients are suitable for those who choose to go for a vegan diet.

Keeping IT Vegan with Singapore’s 7 Vegan Influencers

  1. Jaslyn Goh (@jaslyngoh)

Jaslyn is a Vegan influencer in Singapore. She has 14.1k followers on Instagram where she shares her favorite plant-based ingredients and recipes with her followers. She continues to inspire people that Veganism is good for nature through her blog. She is also the founder of @souleygreen where she guides people to the correct plant-based diet and gives support to those tackling a healthy diet plan.

One of the brands that she prefers is Sanitarium’s plant-based milk. She posted it on Instagram:

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by Jaslyn Goh (@jaslyngoh)

  1. Lin(@tumblinbumblincrumblincookie)

Lin is a photographer, filmmaker, illustrator, and influencer from Singapore with 139k followers on Instagram. Her Instagram feed is full of aesthetic vegan recipes. She creates delicious recipes that can make anyone drool. She entices her followers that vegan food can also be as charming as non-vegan food. Check out her Instagram account for more recipes.

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by Lin霖 (@tumblinbumblincrumblincookie)

  1. Nicole (@_findingnicole)

Another Singapore Vegan Influencer that might convince you to try the vegan diet is Nicole. She also posts mouth-watering vegan recipes on her Instagram account which has 2.7k followers. Her IG feed shows optimism on her vegan recipes and shows how her health improved through her diet. Follow her for more vegan recipes.

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by nicole 🦋 (@_findingnicole)

  1. Kate (@byobottlesg)

Kate is not your ordinary Vegan influencer, she is a health advocate as well as an advocate for mother earth. She currently has 4k followers on Instagram where she posts environment-related content. Also included in her posts is her journey of being a vegan. At the age of 18, she’s already a co-founder of  @re.earthorg, a Re-Earth Initiative International Youth-Led Organization.

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by kate, 18 (@byobottlesg)

  1. Lily Khin (@lily.khin)

Lily is a vegan influencer from Singapore. With 1.7k followers on Instagram, she often shows her vegan journey through minimalist and aesthetic photos. It can be also seen in her IG feed how she loves working out and how she likes to keep her body in the best shape. Check her out here.

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by Lily Khin (@lily.khin)

  1. Yee Teng (@nourishplant)

Yee Teng is also known as @nourishplant is another vegan influencer from Singapore. She has 10k followers on Instagram and just like any other vegan influencers out there, she also boasts how colourful and healthy her vegan journey looks like. Aside from sharing vegan recipes, she also makes sure to give reviews on vegan products/ingredients. Check her out here.

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by lacto-ovo vegetarian (@nourishplant)

  1. Vickii Ma (@vickiima)

Vickii is an entrepreneur, digital content creator, and vegan and beauty influencer from Singapore. She currently has 26.9k followers on Instagram. She is the founder of @olivetheshop and @bakesbyvm. She practices a vegan diet and that’s why she also sells vegan pastries in her bakeshop. Follow her for more details.

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by Vickii Ma (@vickiima)

Is your brand looking for Singapore influencers? Give your brand a social media boost with an influencer today. Get in touch with us today.

About Asia Travel Club

Asia Travel Club (ATC) is a social media agency focusing on China digital marketing, influencer and social messaging marketing.

ATC is the Official Sales Partner of Tencent (WeChat), Weibo, and Bytedance (TikTok, DouYin & TouTiao). Our China marketing team has verified and managed more than 100+ WeChat and Weibo Official accounts since 2016.

With teams across Asia, ATC can help brands connect with over 3,000+ influencers from China, Korea, Japan, Singapore, Malaysia, Thailand, and Vietnam.

Through our ATC Bookings, Chinese travellers can now Search, Compare, Book and Pay for hotel rooms via WeChat Pay directly with hoteliers.

Asia Travel Club (ATC) is a member of Digital 38 Group.

Contact Us

IH Digital, Digital 38, & ATC are members of the Digital 38 Group

#VeganInfluencers #SingaporeInfluencers #ATC

Asia

5 Influencer Marketing Statistics You Should Know in 2020

ATC | Influencer Marketing Statistics IMAGE 1

Influencer marketing is considered an effective marketing strategy that can create mass exposure and awareness for your brand. It has been around for several years, and will continue to grow in the next few years as social media will become an integral part of people’s lives. We give you 5 influencer marketing statistics you should know in 2020.

1. The number of social media users in the APAC region has increased by 9.8% to 2.14 billion in 2020, according to We are Social and Hootsuite’s report. High number of users means higher impressions which can translate into increased brand awareness.

Photo by: We are Social

2. Influencers are seen as online personalities that consumers can relate to, unlike celebrities. Hence, many consumers trust their opinions on topics that they specialise in and they can shape consumer’s thinking and ultimately, influence decision-making. Working with influencers can help you or your brand reach out to consumers effectively.

3. Covid-19 has impacted our digital consumption habits, with many of us spending most of our free time online. Video and gaming sites have become immensely popular and YouTube is the most favoured channel for influencers in Asia. As reported by Casting Asia, almost 1 in 2 influencers have their own account on YouTube. It’s no surprise that many brands are working with influencers for their social media campaigns.

Photo Credits: Campaign Asia

4. Purchasing behaviour of consumers has changed over the past few years. They will search for the product they want on the internet, look at reviews, check out the item at physical stores, and compare prices before deciding to buy it online or at the store. Influencers play a big role in helping them make a decision as they usually post reviews and give their input on the products or services they received from brands. As reported by Adobe, 74% of consumers showed an intention to change future shopping habits, with Singaporean and Indian consumers reporting the strongest intention.

ATC | Influencer Marketing Statistics IMAGE 4
Photo Credits: Warc

5. Research from Markets and Markets showed that the Asia-Pacific region will become the largest influencer market by 2024. It is expected to grow to $22.3 billion by 2024, at a Compound Annual Growth Rate (CAGR) of 32.4% during the forecast period. This is due to an increase in social media users and connected devices in the region and is perfect for brands to leverage on influencer marketing.

ATC | Influencer Marketing Statistics IMAGE 5

Are you ready to dive into influencer marketing? Let us help you search, engage, and manage the right influencers for your next campaign. Be it fitness, travel, beauty, or lifestyle, Asia Travel Club is the influencer marketing agency for you.

About Asia Travel Club

Asia Travel Club (ATC) is a social media agency focusing on China digital marketing, influencer and social messaging marketing.

ATC is the Official Sales Partner of Tencent (WeChat), Weibo, and Bytedance (TikTok, DouYin & TouTiao). Our China marketing team has verified and managed more than 100+ WeChat and Weibo Official accounts since 2016.

With teams across Asia, ATC can help brands connect with over 3,000+ influencers from China, Korea, Japan, Singapore, Malaysia, Thailand, and Vietnam.

Through our ATC Bookings, Chinese travellers can now Search, Compare, Book and Pay for hotel rooms via WeChat Pay directly with hoteliers.

Asia Travel Club (ATC) is a member of Digital 38 Group.

Contact Us

IH Digital, Digital 38, & ATC are members of the Digital 38 Group

#InfluencerMarketing #MarketingStatistics2020 #ATC
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Greenfields Teams Up With 12 Hong Kong Mom Influencers

ATC | Greenfields Teams Up With 12 Hong Kong Mom Influencers FT IMG

Greenfields, 100% natural, and no additives milk are now available in Hong Kong and these mom influencers give their approval. 

What is Greenfields?

Located in the Malang Plateau in East Java, IndonesiaGreenfields owns the largest milk production farm in Asia. The fresh air and cool climate provide the right conditions for the cows to live on the farms.

With a team of professional veterinarians, nutritionists, and farmersthey take care of the cows and ensure that their practices comply with international standards. 

The entire production and packaging process is completed in their own factories. The team makes sure that the milk sources are not mixed and there is stringent control on the quality of milk. The fresh milk is then delivered straight from the Java highlands to Hong Kong 

Thus, Greenfields produces the finest quality of milk in Asia and it is no wonder that these 12 Hong Kong mom influencers approve these milk products for their family. 

Keeping It Natural With 12 Hong Kong Mom Influencers

1. Christina (@dalasfirenze)

Christina (@dalasfirenze) is a former flight attendant. After flying for 12 years, she is now focused on taking care of her 3 children. She is an influencer based in Hong Kong with 5.7k followers on Instagram and 3.3k followers on Facebook. 

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by Christina 媽媽💕 × 藍哥。璦妹。礥弟👦🏻👧🏻👦🏻 (@dalasfirenze) on

She posted on Instagram: 

My children and I have a habit of drinking milk every day, no matter breakfast or refreshment, we will add a cup of fresh milk🥛. Since I drink it every day, it’s important to choose a brand with good quality and freshness. Greenfields is the best choice for me.  

2. Joelle Man (@joelleman)

Hong Kong influencer, Joelle has 14.9k followers on Instagram and 1.2k followers on Facebook. She has a daughter named Kelsey and she also approves Greenfields’ milk for her. 

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by 𝕵𝖔𝖊𝖑𝖑𝖊 𝕸𝖆𝖓 (@joelleman) on

She shared on Instagram: 

Every breakfast, whole bread and cakes need to use dairy products. In order to make the whole family eat healthy, I will choose natural and additive-free ingredients. 

For dairy products, I will use Greenfields. 

3. Annie (@annie_littlecake)

Annie has 8.3k followers on Instagram and 3.6k followers on Facebook. She chose Greenfields Fresh Milk for her daughter, Xiaobao, and use it for baking, milkshakes, and desserts.

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by 🍰Annielittlecake🍰 (@annie_littlecake) on

A post on her Instagram stated: 

Drinking milk every day must carefully select the quality of milk, so that the whole family will drink first and be healthy, and feel more at ease and rest assured. I chose Greenfields because it has the largest integrated milk production farm in Asia in the Java Highlands.  

4. Kathy Choi (@kathy_choichoi) 

Kathy Choi is a mom influencer in Hong Kong. She currently has 7.4k followers on her Instagram account. She shares parenting tips and her motherhood journey on social media. To provide a healthy diet for her son, she came across Greenfields Fresh Milk and immediately purchase it after seeing its ingredients and source. 

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by 𝓚𝓪𝓽𝓱𝔂𝓒𝓱𝓸𝓲𝓬𝓱𝓸𝓲™️ (@kathy_choichoi) on

She wrote a caption on her IG post: 

I came across Greenfields milk. All milk products are pure natural and no additives. 100% own milk source is from the largest in-house integrated milk production farm in the Java Highlands. One-stop control of the production process. Never mix milk sources. 

5. April Hui (@april.mamama)

Hong Kong mom influencer, April has over 10k followers on Instagram. Hui and her children drink milk every day and for that, she chose to drink healthily and uses Greenfields milk which is directly delivered from Java Highlands to Hong Kong, and is 100% natural and additive-free. 

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by 四月媽媽手記 April Hui (@april.mamama) on

She also said: 

Start a new day every day🌞, starting with a glass of Greenfields milk🥛.
 

6. Angel Yan (@angel_yan0911)

Angel is a beauty, lifestyle, and mom influencer in Hong Kong. She has 7.2k followers on Instagram and 1.7k followers on Facebook. Her kids drink natural milk only and this is why they have been drinking Greenfields milk because it has variety of flavors.  

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by 天使媽媽 (@angel_yan0911) on

She posted on her Instagram; 

My 👧 kids 🧒 love to drink #🥛, but #no additives, #natural ingredients and #healthy milk source 🐮, I will be more assured in drinking it~
 

7. Kath (@kathandlife)

Hong Kong influencer, Kath loves to cook and travel. She has an interest in fashion, lifestyle, and makeup trends. She currently has 13k followers on Instagram where she uses it to share her motherhood journey as well as her recommended products. 

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by Kath💋 抽獎進行中…🎁🎁🎁 (@kathandlife) on

She shared on Instagram: 

Breastfeeding requires more calcium    

So a glass of milk a day has become a habit of Zuo Xiaomei😉 

🥛Greenfields🥛100% pure milk 

Adhere to the concept of 100% natural and no additives🤓 

8. Karry (@karry113)

Karry is a Hong Kong influencer with 11.2k followers on InstagramShe makes sure that her daughters, Anthea and Andrea, eat nutritious food every dayAlso, she chooses their milk carefully because it is one of the important sources of nutrition. 

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by 𝐿𝒾𝓉𝓉𝓁𝑒 𝒦 ♑️👉立即登記2020香港國際珠寶展 (@karry113) on

She wrote a caption on her IG post: 

Greenfields milk is freshly manufactured by an experienced and professional team every day. The entire production and packaging process is completed in their own factory and delivered directly to the port. 

✅100% natural 

✅No addition 

✅Absolutely comply with international standards 

So the whole family can drink healthy  

Greenfields milk tastes fresh and fragrant😋 

Both sisters praised the good taste👍 

9. Mandy Tsui (@c_ching0214)

Mandy Tsui is a food and beauty influencer in Hong Kong with 16.3k followers on Instagram and 1.8k followers on FacebookShe chooses Greenfields milk for her family, especially for her child as she wants to adopt a healthy diet for them. 

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by ꧁ 𝑀𝒶𝓃𝒹𝓎 𝒯𝓈𝓊𝒾 ꧂⁩ (@c_ching0214) on

She also posted on Instagram saying: 

The daily breakfast must not be less than a glass of milk🥛 

But if I want to drink safely and healthily, I will choose Greenfields milk for my family made in Malang Plateau, East Java, IndonesiaGreenfields also owns the largest integrated milk production farm in Asia🌿.
 

10. Lynette (@fty.lynette) 

Lynette is an influencer from Hong Kong and she currently has 12k followers on Instagram. For her baby boy, she chooses fresh milk from Greenfields. 

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by 𝕃𝕪𝕟𝕖𝕥𝕥𝕖 🙋 (@fty.lynette) on

She posted on IG: 

Greenfields insists on the concept of 100% natural and no additives, and every drink you drink is the most natural milk flavor!
 

11. Angela Lo (@angela.lo.3766)

Angela Lo is a mother of three and a Hong Kong beauty and lifestyle influencer as well. She has 13.7k followers on Instagram where she uses the platform to share brand recommendations for her followers. 

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by Angela Lo (@angela.lo.3766) on

She stated on her IG post: 

🌟There are 🔸️fresh milk🔸️low-fat and burying 🔸️ skim. You can choose. 

. 

. 

Drinking milk every day, bone health, even the skin is smooth 💜💜
 

12. Natalie Pang (@nataliepang720)

Natalie is food, beauty, and travel influencer from Hong Kong. She has 7.5k followers on Instagram where she posts her journey of being a mother. 

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by Natalie_Life & 2N 👦🏻👧🏻 (@nataliepang720) on

 

She shared on Instagram: 

Neil likes to drink milk during afternoon tea, I drank it earlier 

Greenfields, no added milk, healthy and calcium supplement. 

Greenfields milk is available iPARKnSHOP, Taste, Fusion, Great and International stores. 

Is your brand looking for Hong Kong influencers? Give your brand a social media boost with an influencer today. Get in touch with us. 

About Asia Travel Club

Asia Travel Club (ATC) is a social media agency focusing on China digital marketing, influencer and social messaging marketing.

ATC is the Official Sales Partner of Tencent (WeChat), Weibo, and Bytedance (TikTok, DouYin & TouTiao). Our China marketing team has verified and managed more than 100+ WeChat and Weibo Official accounts since 2016.

With teams across Asia, ATC can help brands connect with over 3,000+ influencers from China, Korea, Japan, Singapore, Malaysia, Thailand, and Vietnam.

Through our ATC Bookings, Chinese travellers can now Search, Compare, Book and Pay for hotel rooms via WeChat Pay directly with hoteliers.

Asia Travel Club (ATC) is a member of Digital 38 Group.

Contact Us

IH Digital, Digital 38, & ATC are members of the Digital 38 Group

#Greenfields #HongKong #HongKongInfluencers #ATC

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Get Bubbly with SG Beauty Influencer Michelle Sielman (@bubblymichelle)

ATC | SG Beauty Influencer @bubblymichelle ATC’s Featured Influencer 11092020Screenshot Photo: @bubblymichelle/Instagram

Come and get to know our featured influencer for today, SG Beauty Influencer @bubblymichelle. 

Michelle and her Bubbly Life as an Influencer 

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 

Any excuse to wear fall 🍁🍂🍁 colours 😇 Paired this gorgeous green slip dress with an easy glittery eye and a terra cotta lip; minimal base as always cos you need to let that good skin shine through (Thank you @epionclinic )! . . P.S – Todays glowy base is @itcosmetics CC+ Cream Illumination mixed with @givenchybeauty Teint Couture Everwear Foundation (shade 305). I prefer bases with a slight satin effect rather than outright dewy, you still get the glow without looking oily (especially if you have combination skin like mine). . . #itcosmeticssg #givenchysg #sgbeauty #epionclinic #parisiennestyle #naturalmakeup #minimalmakeup #minimalstyle #styledbyme

A post shared by bubblymichelle (@bubblymichelle) on

Michelle Sielman is a beauty influencer in Singapore. She currently has 51.1k followers on Instagram. She posts reviews on luxury cosmetics from lipsticks and blushes to eyeshadow palettes

Michelle also reveals the secret to her flawless skin as she shares her daily skin routine on her Instagram stories. Sielman is one of Singapore’s famous beauty influencers that’s why she became a Beauty Awards Judge on Singapore’s Harper Bazaar from 2016 to 2018.  

On her blog site, she wrote:  

Hi there, it’s Michelle here and welcome to my outlet of all things beauty. 

My ‘hobbies’ are makeup, skincare & photography and I’ve finally found a way to combine them all, which is how this blog came to be. If you are on the lookout for thorough and honest reviews, and love any of the above, you’ve come to the right place. 

I hope to inspire you, entertain you and inform you. 

Welcome to Bubbly Michelle! Enjoy! 

SG Beauty Influencer @bubblymichelle Approves Augustinus Bader’s The Cream 

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 

@AugustinusBaderSG is finally available in Singapore! A favourite among Hollywood’s A-list, The Cream is possibly the most exciting skincare launch in recent years. Victoria Beckham, Demi Moore, Naomi Campbell & Diane Kruger all swear by this best-selling miracle cream!! I’ve been using The Cream a few weeks now and so far super impressed by how quickly I saw results. My skin feels a lot smoother, more radiant & softer to the touch. It really is a game changer! Powered by the proprietary TFC8 technology, it promotes cell renewal and helps skin repair and regenerates damaged tissue; resulting in plumper, firmer skin with visibly less wrinkles. It’s basically a one and done anti-ageing treatment. P.S- Both The Cream & The Rich Cream are Augustinus Bader’s best sellers and bagged a whopping 26 awards since its debut! You can now grab them from the Singapore e-commerce store www.augustinusbader.com.sg . Free shipping to orders within Singapore! ❤️ #AugustinusBaderSG #TheCreamThatWorks •Ad

A post shared by bubblymichelle (@bubblymichelle) on

Augustinus Bader is one of Hollywood’s most celebrated luxury skincare brand. It officially launched in Singapore on 25 September 2020. Working with 3 Singaporean influencers, the global skincare brand successfully kickstarts their campaign. 

Michelle is one of the Singaporean beauty influencers to try Augustinus Bader’s The Cream upon its release in Singapore. Together with Jamie Yeo and Mongchin Yeoh, they provided an honest review of the product. Sielman mentioned in her post: 

“I’ve been using The Cream a few weeks now and so far super impressed by how quickly I saw results. My skin feels a lot smoother, more radiant & softer to the touch. It really is a game changer!”

Are you looking for Singapore beauty influencers? Let’s help you connect with the right influencers. Contact us here to get started.

About Asia Travel Club

Asia Travel Club (ATC) is a social media agency focusing on China digital marketing, influencer and social messaging marketing.

ATC is the Official Sales Partner of Tencent (WeChat), Weibo, and Bytedance (TikTok, DouYin & TouTiao). Our China marketing team has verified and managed more than 100+ WeChat and Weibo Official accounts since 2016.

With teams across Asia, ATC can help brands connect with over 3,000+ influencers from China, Korea, Japan, Singapore, Malaysia, Thailand, and Vietnam.

Through our ATC Bookings, Chinese travellers can now Search, Compare, Book and Pay for hotel rooms via WeChat Pay directly with hoteliers.

Asia Travel Club (ATC) is a member of Digital 38 Group.

Contact Us

IH Digital, Digital 38, & ATC are members of the Digital 38 Group

#MichelleSielman#SingaporeInfluencer #AugustinusBader #BeautyInfluencer #ATC 

AsiaInfluencer MarketingSocial Media MarketingVietnam

LG Vietnam Launches Campaign for LG Instaview Door-in-Door

ATC | LG Instaview DID Featured Image 11052020Image Source: LG Vietnam/Facebook

LG Vietnam launched its media campaign for the LG Instaview Door-in-Door.

LG Launches New Refrigerators

Image Source: LG Vietnam/Facebook

LG is one of the top electronic groups and home appliances in Korea. In 2020, LG Group revealed its high-tech fridges with integrated AI technology. LG fridges have a smart camera system that can identify the food in it. It is also capable of recommending users essential items they need, and even suggests daily meals based on the food available inside the refrigerator.

LG released two high-end refrigerators – the InstaView ThinQ furnished with AI and the InstaView with Craft Ice. Both models have a 22-inch transparent screen that let the users take a peek inside without opening the fridge. Thus, it helps users save on electricity.

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by LG Vietnam (@lgvietnam) on

LG Vietnam shared a video on Instagram with a caption:

Don’t miss your chance to get the LG InstaView DID refrigerator!

Is it convenient when you can see the objects inside without opening the door? Have you ever experienced it? Please share see-through objects like LG InstaView DID for your chance to win.

📌How to join:

①Take a photo of the item and post it to your account and the reason why it makes your life more convenient.

②Tag @lgvietnam and include the following hashtags

#LGInstaViewDID #GoCuaHaiLanNhinThauBenTrong #EventNhinThauBenTrong

LG Vietnam Conducts Media Campaign

LG conducts the LG InstaView contest and requests Vietnamese influencers to promote their new refrigerators to the local market.

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by Mit (@mitgramm) on

Through ATC, LG Vietnam has cooperated with @mitgramm in the Instaview campaign to promote the media campaign in Vietnam. With her great influence on social media sites, Thanh Huyen (@mitgramm) has created strong, far-reaching effects for LG’s Instaview campaign.

Is your brand looking for Vietnamese influencers? Give your brand a social media boost with an influencer today. Get in touch with us.

About Asia Travel Club

Asia Travel Club (ATC) is a social media agency focusing on China digital marketing, influencer and social messaging marketing.

ATC is the Official Sales Partner of Tencent (WeChat), Weibo, and Bytedance (TikTok, DouYin & TouTiao). Our China marketing team has verified and managed more than 100+ WeChat and Weibo Official accounts since 2016.

With teams across Asia, ATC can help brands connect with over 3,000+ influencers from China, Korea, Japan, Singapore, Malaysia, Thailand, and Vietnam.

Through our ATC Bookings, Chinese travellers can now Search, Compare, Book and Pay for hotel rooms via WeChat Pay directly with hoteliers.

Asia Travel Club (ATC) is a member of Digital 38 Group.

Contact Us

IH Digital, Digital 38, & ATC are members of the Digital 38 Group

#LGVietnam #LGKorea #VietnameseInfluencer #LGCampaign #LGInstaviewDID #ATC 

AsiaChina Digital MarketingSocial Messaging MarketingWeChat Payment

How to Sign Up For A WeChat Personal Account

ATC | How To Sign Up Fo A WeChat Account Featured Image 11022020

WeChat at a Glance

Launched in 2011, WeChat is a messaging app developed by Tencent. By the end of Q1 2020, the app had gathered over 1.2 billion monthly active users. 

It is the fifth most-used social network in the world. The 4 other social media sites are Facebook, YouTube, WhatsApp, and Facebook Messenger.  

Why should you use WeChat? 

Social sites like Facebook, WhatsApp, Twitter, and Instagram are not available in China. WeChat is the most used messaging app in China, so if you need to stay connected to Chinese nationals then you need to have a WeChat account. Here are some reasons why you need to use the Chinese messaging app:

  1. Business with Chinese Nationals/Companies
  2. Stay connected with Chinese relatives/friends
  3. Work/Study/Travel in China
  4. Learn Chinese/Understand Chinese culture and more

WeChat is more than just a messaging and social media app. Aside from the chat and call features, you can also read news and use local services in Official Accounts and Mini Programs, play mobile games with your friends, enjoy mobile payment features with WeChat Pay, and many more. 

  • MORE WAYS TO CHAT: Message friends using text, photo, voice, video, location sharing, and more. Create group chats with up to 500 members. 
  • VOICE & VIDEO CALL: High-quality voice and video calls anywhere in the world. Create group video calls with up to 9 people. 
  • LANGUAGE SUPPORT: Localised in 20 different languages and can translate friends’ messages and Moments posts. 
  • MOMENTS: Share your favourite moments by posting photos, videos, and more to your Moments stream. 
  • OFFICIAL ACCOUNTS: A lot of verified accounts to follow with original contents and news for your reading pleasure. 
  • MINI PROGRAMS: Countless third-party services all within the WeChat app that don’t require additional installation, saving you precious phone storage and time. 
  • WECHAT PAY: Enjoy the convenience of the world-leading mobile payment features with WeChat Pay and Wallet (*only available in certain regions). 
  • REAL-TIME LOCATION: Not good at explaining directions? Share your real-time location with the press of a button. 
  • TIME CAPSULE (NEW!): Share glimpses of your day. Record short videos to post in your Time Capsule before they disappear in 24 hours. 
  • STICKER GALLERY: Browse thousands of animated stickers to help express yourself in chats, including stickers with your favourite cartoon and movie characters. 
  • GAMES: Have fun and compete with your friends in a huge selection of WeChat Mini Games and Tencent Games (*only available in certain regions). 
  • BETTER PRIVACY: Giving you the highest level of control over your privacy, WeChat is the only messaging app to be certified by TRUSTe. 
  • AND MANY MORE: Exercise with friends on WeRun, scan QR codes, and many more. 

How do I sign up for a WeChat Personal Account?

WeChat Personal Account Register: After downloading and installing WeChat on your mobile phone, you can sign up for WeChat in the following ways:

1. Sign up with your mobile number

Open the WeChat app and tap Sign Up > Sign up with mobile > choose your region code, enter your mobile, and set a password. 

ATC | How to Sign Up For A WeChat Personal Account? 04 110320202. Sign up via Facebook

Open the WeChat app and tap Sign Up > Sign up via Facebook, and then WeChat will redirect to Facebook to request permission to log in to WeChat. Then, choose your region code, enter your mobile, and set a password. 

Notes: 

  1. You cannot sign up for WeChat without a mobile number.
  2. A mobile phone number can only be used for creating one WeChat account.
  3. Use your real mobile number and ask a WeChat user to help you with verification (aka.
    Assistant Registration). 

What is Assistant Registration? 

Assistant registration is when the system automatically configures an account based on the sign-up environment (device and IP address). At present, WeChat’s Assistant Registration function requires another WeChat account to provide assistance. Follow the instructions shown on the screen then ask a friend near you to use their WeChat ID to help you complete the sign-up verification. 

The WeChat user must meet the following criteria to help with Assistant Registration: 

  1. Users signing up in Mainland China: Please find a mainland China user to help with sign-up. This friend should have bound a bank card to their WeChat Wallet and have signed up more than 6 months ago. 
  2. Users signing up in the Philippines, Cambodia, Malaysia, India, Indonesia, Vietnam, Russia, Canada, or the United States: Please find a friend who signed up in your country or Mainland China to help with sign-up.  If a user from your country assists with sign-up, this friend must have signed up more than 1 month ago. If the friend is a mainland China user, this friend must have bound a bank card to their WeChat Wallet, and have signed-up more than 6 months ago. 
  3. Users signing up in other countries: Find a WeChat user from any country to assist with sign-up. If a user from outside Mainland China assists with sign-up, this friend must have signed up more than month ago. If the friend is a mainland China user, this friend must have bound a bank card to their WeChat Wallet, and have signed-up more than 6 months ago. 

Explore WeChat digital marketing opportunities in Asia

When you already have established your WeChat Personal Account Register and plans to do more for your brand. The next step is considering to create a WeChat Official Account (OA) of your brands 

WeChat does not only help brands to enter the China market but also reach WeChat users outside China (There are industry and country restrictions, please contact us for more information)

More WeChat Official Account (OA) Guides: 

Digital 38 Group member, Asia Travel Club is now an Official Sales Partner of WeChat Ads. With this, we can help you get started with WeChat digital marketing services such as: 

  1. Official Account Setup & Verification
  2. Content & Page Management
  3. Mini Program Setup
  4. WeChat Pay Setup

Are you ready to expand your business and win the Chinese-speaking market? WeChat is the platform you’re looking for. Contact us to get started.

About Asia Travel Club

Asia Travel Club (ATC) is a social media agency focusing on China digital marketing, influencer and social messaging marketing. 

ATC China – Official Sales Partner of Tencent (WeChat), Weibo and Bytedance (TikTok, DouYin & TouTiao). Our China marketing team has verified and managed more than 100+ WeChat and Weibo Official accounts since 2016. We have developed Wechat Mini Programs with advanced features to users and placing localised advertising ads in WeChat’s Moments section for our clients. 

ATC Social – sits within Facebook Messenger, WeChat, LINE and Kakao in 7 languages. It connects our partners with over 3,000 influencers across China, Hong Kong, Japan, Korea, Malaysia, Singapore, Thailand and Vietnam. 

ATC Bookings – Direct booking from Chinese consumers with ATC WeChat Booking Engine, allowing customers to seamlessly check on pricing, book and pay for hotel rooms all within their WeChat. The ATC Rewards is a rewards and loyalty program that allows our users to redeem or purchase vouchers via our social platform 

Asia Travel Club is a member of Digital 38 Group. 

Contact Us

#WeChatMarketing #WeChatAdvertising #WeChatOfficialAccount #WeChatOfficailAccountRegister #WeChatAdAccount #WeChatPersonalAccount #WeChatVerification #WeChatAssistantRegistration #WeChatAgency #WeChatSingapore #WeChatThailand #WeChatMalaysia #WeChatVietnam #ATC 

Digital 38 Technologies: ATCZHAO VNAP365 and MCN 
Digital 38IH Digital & ATC are members of the Digital 38 Group 

AsiaFeatured InfluencerInfluencer MarketingVietnam

VN Fashion Influencer @mitgramm Embraces Motherhood

ATC | VN Fashion Influencer @mitgramm Embraces Motherhood 11022020Image Source: @mitgramm/Instagram

Come and take look at ATC’s featured influencer for this week. Meet Mit (@mitgramm) a graceful model/fashionista, an influencer, and a mother from Vietnam.

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 

Đi chợ thôi chứ có đi đâu đâu 😀

A post shared by Mit (@mitgramm) on


@mitgrammm is a model/fashionista in Vietnam. She has 161k followers on her Instagram account and 29.5k subscribers on her YouTube channel.

She currently has 12 videos on her YouTube channel where she shares her skincare routine, make-up tutorials, and her travel vlogs.

As an influencer @mitgramm shared her pregnancy journey on Instagram. She constantly posts pictures of her flaunting her baby bump.

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 

Đếm ngược 1 tháng nữa ⏱😆

A post shared by Mit (@mitgramm) on


And when she gave birth to her child, she also did not hold back and continuously posted pictures of his son.

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 

Mặt càng ngày càng hề 😆

A post shared by Mit (@mitgramm) on

@mitgramm partners with LG Vietnam

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 

Bạn có nhớ lần gần đây nhất bạn cuống cuồng tìm chiếc ví là khi nào không? Khi trở thành một bà mẹ, mình vô cùng bận rộn với bé Bư và thường xuyên quên vị trí các đồ vật. Nhưng mình đã tìm ra một giải pháp để có thể tìm ví hoặc bất kì một thứ nào khác một cách dễ dàng. Với chiếc túi trong suốt, nó thực sự giúp mình tiết kiệm được rất nhiều thời gian tìm kiếm đồ đạc vì có thể nhìn được mọi thứ ở trong kể cả khi chưa mở túi. Không chỉ phong cách mà còn thiết thực tủ lạnh LG’s InstaView fridge mới cho phép bạn nhìn thấy bên trong mà chỉ cần gõ cửa hai lần. Đến với @lgvietnam và tham gia “Cuộc thi LG InstaView nhìn thấu bên trong” để rinh ngay chiếc tủ lạnh LG InstaView Fridge. Truy cập link website tại đây: http://bit.ly/LGEvent_VH_IG #LGInstaViewDID #GoCuaHaiLanNhinThauBenTrong #EventNhinThauBenTrong

A post shared by Mit (@mitgramm) on


Recently, Mit shared on Instagram a photo and her transparent bag.

She shared that when she became a mother, she was so busy that she often forgets where her belongings are. She found a solution by using a transparent bag where she can see her belongings easily. She also stated:

With the transparent bag, it really saves me a lot of time searching for things because I can see everything inside even without opening the bag. Not only stylish, but practical. Refrigerator’s new LG InstaView fridge lets you see the inside with just double knocking.

Is your brand looking for a Vietnamese influencer? Give your brand a social media boost with an influencer today. Get in touch with us.

About Asia Travel Club

Asia Travel Club (ATC) is a social media agency focusing on China digital marketing, influencer and social messaging marketing.

ATC is the Official Sales Partner of Tencent (WeChat), Weibo, and Bytedance (TikTok, DouYin & TouTiao). Our China marketing team has verified and managed more than 100+ WeChat and Weibo Official accounts since 2016.

With teams across Asia, ATC can help brands connect with over 3,000+ influencers from China, Korea, Japan, Singapore, Malaysia, Thailand, and Vietnam.

Through our ATC Bookings, Chinese travellers can now Search, Compare, Book and Pay for hotel rooms via WeChat Pay directly with hoteliers.

Asia Travel Club (ATC) is a member of Digital 38 Group.

Contact Us

IH Digital, Digital 38, & ATC are members of the Digital 38 Group

#Mit #mitgrammm#VNInfluencer #SocialMediaAgency #InfluencerMarketing #ATC

AsiaFeatured InfluencerSingaporeSocial Media Marketing

Augustinus Bader Officially Launches In Singapore

Augustinus Bader Officially Launches in Singapore Featured ImageImage Source: Augustinus Bader SG/Facebook

Augustinus Bader officially launches in Singapore on 25 September 2020. Working with 3 Singaporean influencers, the global skincare brand successfully kickstarts their campaign.

What is Augustinus Bader?

Augustinus Bader is one of Hollywood’s most celebrated luxury skincare brand that is now available in Singapore. Spearheading this launch is the inception of Augustinus Bader Singapore’s eCommerce store www.augustinusbader.com.sg, showcasing its essential range of face and body care products.

Bagging 26 awards in just 26 months since the brand’s debut, Augustinus Bader star product The Cream has been touted as The Miracle Cream with its breakthrough stem cell regenerative technology.

With this achievement and its effectiveness, The Cream is now one of Hollywood’s favourite cream, with stars like Diane Kruger, Victoria Beckham, Bobbi Brown, Demi Moore, and Courteney Cox among its top fans.

The skincare brand teamed up with 3 Singapore Beauty Influencers to promote their website.

Mongchin Yeoh (@mongabong)

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 

This. Miracle. Cream. Is now in singapore! Hollywood’s most loved moisturizer, bagging 26 awards in just 26 months since the brand’s debut, the @augustinabadersg The Cream is said to be one of the best moisturisers in the market. Using a proprietary stem cell regenerating technology TFC8®️, I tried it for myself and I can definitely see why this is so highly acclaimed. The texture is creamy, rich and yet not sticky. Fast absorbing and fast acting, plumping up fine lines and hydrating the skin deeply. It’s no wonder celebrities like Kim K, Naomi Campbell, Victoria Beckham and more love it too!   Purchase The Cream from Augustinus Bader’s Singapore e-commerce store augustinusbader.com.sg ! #AugustinusBaderSG #TheCreamThatWorks

A post shared by Mongchin Yeoh (@mongabong) on

Mongchin is an SG Beauty Influencer with 269k followers on Instagram. She is one of the influencers who were given a chance to try Augustinus Bader’s The Cream. In her Instagram post, she shared:

“I tried it for myself and I can definitely see why this is so highly acclaimed. The texture is creamy, rich and yet not sticky. Fast absorbing and fast acting, plumping up fine lines and hydrating the skin deeply. It’s no wonder celebrities like Kim K, Naomi Campbell, Victoria Beckham and more love it too!”

Jamie Yeo (@iamjamieyeo)

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 

If ever there was a time to bring a little bit of Hollywood glamour to your beauty regime, it’s now! Augustinus Bader ‘s The Cream – yes, so cool it has a name like a star – has taken the market by storm, winning 26 awards in as many months since its debut! What does it do? All the stuff you want (need!): reduces signs of ageing, deeply hydrates, softens the appearance of lines, evens tone, protects the skin. It does all this without parabens, sulphates, mineral oils, or harsh chemicals.⁣ ⁣ How does it do it? From @AugustinusBaderSG, and with 30 years of research behind it, The Cream uses breakthrough stem cell regenerative technology, including natural amino acids, high-grade vitamins and synthesized molecules naturally found in your skin, and works with the body’s existing stem cells to repair and regenerate. When I’m putting anything on my skin (which is very sensitive) I want it to be complementing nature, working with nature. The Cream more than ticks that box and it must be working… Aly dressed-up like me today while I was out working and said, “I want to look like Mama,” to the hubs. The last time she said that was…errr…if only Augustinus Bader made creams to aid memory!😆⁣ ⁣ #AugustinusBaderSG #TheCreamThatWorks

A post shared by Jamie Yeo (@iamjamieyeo) on

SG Celebrity Jamie Yeo is also a famous radio DJ, TV host, influencer, and an entrepreneur in Singapore. She currently has 104k followers on her Instagram account. She had a chance to try on Augustinus Bader’s The Cream when it was officially launched in Singapore. She shared on IG:

“When I’m putting anything on my skin (which is very sensitive) I want it to be complementing nature, working with nature. The Cream more than ticks that box and it must be working…”

Michelle (@bubblymichelle)

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 

@AugustinusBaderSG is finally available in Singapore! A favourite among Hollywood’s A-list, The Cream is possibly the most exciting skincare launch in recent years. Victoria Beckham, Demi Moore, Naomi Campbell & Diane Kruger all swear by this best-selling miracle cream!! I’ve been using The Cream a few weeks now and so far super impressed by how quickly I saw results. My skin feels a lot smoother, more radiant & softer to the touch. It really is a game changer! Powered by the proprietary TFC8 technology, it promotes cell renewal and helps skin repair and regenerates damaged tissue; resulting in plumper, firmer skin with visibly less wrinkles. It’s basically a one and done anti-ageing treatment. P.S- Both The Cream & The Rich Cream are Augustinus Bader’s best sellers and bagged a whopping 26 awards since its debut! You can now grab them from the Singapore e-commerce store www.augustinusbader.com.sg . Free shipping to orders within Singapore! ❤️ #AugustinusBaderSG #TheCreamThatWorks •Ad

A post shared by bubblymichelle (@bubblymichelle) on

Michelle is also an SG Beauty Influencer who is well-known for sharing luxury beauty products as well as her skincare routines. She has 51.2k followers on her Instagram account and 1k followers on her blog site. She was also a Beauty Awards judge in Harper’s Bazaar Singapore from 2016 to 2018. She posted on her Instagram a picture of her applying Augustinus Bader’s The Cream saying:

“I’ve been using The Cream a few weeks now and so far super impressed by how quickly I saw results. My skin feels a lot smoother, more radiant & softer to the touch. It really is a game changer!”

Apart from engaging the influencers, Digital 38 also handles the press release writing and distribution to publications in Singapore.

Media kits were distributed to the press as well as to other Singapore influencers. One of the SG influencers who featured Augustinus Bader’s release in Singapore is Singapore socialite Jamie Chua.

Screenshot photo: Jamie Chua/IG Story

Is your brand looking for Singaporean beauty influencers? Give your brand a social media boost with an influencer today. Get in touch with us.

About Asia Travel Club

Asia Travel Club (ATC) is a social media agency focusing on China digital marketing, influencer and social messaging marketing.

ATC is the Official Sales Partner of Tencent (WeChat), Weibo, and Bytedance (TikTok, DouYin & TouTiao). Our China marketing team has verified and managed more than 100+ WeChat and Weibo Official accounts since 2016.

With teams across Asia, ATC can help brands connect with over 3,000+ influencers from China, Korea, Japan, Singapore, Malaysia, Thailand, and Vietnam.

Through our ATC Bookings, Chinese travellers can now Search, Compare, Book and Pay for hotel rooms via WeChat Pay directly with hoteliers.

Asia Travel Club (ATC) is a member of Digital 38 Group.

Contact Us

IH Digital, Digital 38, & ATC are members of the Digital 38 Group

#AugustinusBaderSG #TheCreamThatWorks #SGInfluencers #SocialMediaAgency #InfluencerMarketing #ATC

AsiaChinaChina Digital MarketingChina Social Media MarketingSocial Messaging Marketing

WeChat Advertising 101: 3 Things You Should Know

WeChat Advertising 101 Featured Image 10282020

What are the benefits of WeChat advertising?

WeChat advertising is a part of Tencent Ad Solutions enabling businesses to spread promotional messages via the WeChat ecosystem. It integrates multiple resources such as Official Accounts, WeChat Moments, and Mini Programs.

As a WeChat Official Sales Partner, we can help global brands expand your businesses in China and get connected to 1 billion Chinese users.  

First, let’s discuss the 3 important things you should know about creating your WeChat ads. 

1. No restrictions on verification of WeChat Official Account (OA)

WeChat Official Account (OA) comes with a badge just like a verified Facebook or Instagram business page. Only, in this case, you’ll know an account is verified if you see an orange tick mark (instead of the usual blue) beside the page name.  

Earning your customer’s trust on social media platforms is a must nowadays. It is recommended to get your business account verified on all social media platforms. This includes setting up a WeChat Official Account especially if your goal is to target Chinese consumers. 

And luckily, WeChat OA verification does not have any industry restriction, all brands are welcome to apply. 

Need help with WeChat OA verification? Contact us to get started. 

More WeChat Official Account (OA) Guides: 

2. Conditions for WeChat Advertising

Before starting your journey on WeChat Advertising, there are 2 things to follow: Firstly, make sure you have a Verified WeChat Official Account (OA). Then make sure that your brand is not in the prohibited list of WeChat Advertising. 

2.1 Have Your WeChat Verified Official Account Ready

To apply for WeChat Ads account, all foreign entities have to apply through WeChat official sales partner overseas. Based on the actual operation, WeChat generally requires the brand to have a verified WeChat OA and has published at least 2 articles before applying for an ad account.  

WeChat Advertising 101 Verification

2.2 WeChat Advertising Policies – Industry Entry

In China, they have theALPRC Guidelines (Advertising Law of the People’s Republic of China). All social media platforms in China like Weibo, WeChat, Baidu, TouTiao, DouYin, and other sites have to follow the rules & regulations.

Here is the list of prohibited products or services according to China’s advertising law. 

  • Financial investments (case by case)  
  • Medical industry  
  • Gambling/betting 
  • Superstition 
  • Tobacco 
  • Pornography
  • Horror 
  • Surrogacy services  
  • Fraud 
  • Accreditation services

On top of that, WeChat advertising has more industry restrictionsUnlike Weibo ads and Toutiao ads, WeChat advertising does not allow entities beyond China to promote overseas real estate investment and leasing. 

Want to set up your WeChat ad account? Contact us to receive assistance.

3. Geo-targeting users beyond China through WeChat Advertising, limited to 14 industries

WeChat Ads support targeted advertising for overseas WeChat users (outside mainland China) who have stayed in the country or region for more than 30 days. 

Ads are recommended based on the users’ current place of residence for improved advertising effectiveness. Unfortunately, not all industries are qualified to do geo-targeting ads on WeChat. 

Until Q4 2020, geo-targeting users beyond China is only supported in 9 regional countries and only open to 14 industries. Geo-targeting will be available when the conditions are met. 

9 Available Regions​: Malaysia, Singapore, Thailand, Hong Kong, Macao, Japan​, Australia, New Zealand, Canada 

14 Eligible Industries​: Travel, clothing & accessories, skincare & makeups, home decor, transportation, wedding services, retail, automobiles, general merchandise, lifestyle services, digital devices & home appliances, virtual goods, sports & outdoors, watches & jewellery

Want to check if your brand is eligible for geo-targeting on WeChat Ads? Contact us to find out.

About Asia Travel Club

Asia Travel Club (ATC) is a social media agency focusing on influencer and social messaging marketing. The ATC Social App, a proprietary platform that sits on social messaging apps – Facebook Messenger, WeChat Mini Program, LINE and KakaoTalk connect our hotel partners with over 3,000 influencers across China, Hong Kong, Japan, Korea, Malaysia, Singapore, Thailand and Vietnam.

ATC is the Official Sales Partner of Tencent (WeChat), Weibo and Bytedance (TikTok, 抖音 DouYin & 头条 TouTiao). Our China Digital Marketing team has verified more than 100+ WeChat and Weibo Official accounts.

Travel141 Booking Engine Mini Program allows our travel partners to reach Chinese travellers directly via their Official WeChat Account. It also allows Chinese travellers to book, pay via WeChat Pay and receive confirmation – all within the WeChat application.

Asia Travel Club is a member of Digital 38 Group.

Contact Us

#WeChatMarketing #WeChatAdvertising #WeChatOfficailAccount #WeChatAdAccount #WeChatRestrictions #WeChatRules #WeChatRegulation #WeChatAgency #DigitalMarketingAgency #WeChatSingapore #WeChatThailand #WeChatMalaysia #WeChatVietnam 

Digital 38 Technologies: ATC, Travel141, ZHAO VN, AP365 and MCN
Digital 38, IH Digital & ATC are members of the Digital 38 Group

AsiaFeatured InfluencerFestivalsFoodThailandThailand Social Media Marketing

Sanitarium™ launches Vegetarian Festival Campaign in Thailand

Sanitarium™ launches Vegetarian Festival Campaign in Thailand Featured IMG 1

Australia’s no. 1 breakfast cereal brand Sanitarium™ launches Vegetarian Festival Campaign in Thailand from September until October 2020.

Sanitarium collaborated with 3 Thai cafes for a product campaign from 15-25 October. A minimum purchase of drinks prepared using Sanitarium’s So Good Non-Dairy Milk in the 3 chosen cafes will get a chance to redeem Sanitarium’s 250ml Soy Milk packs.

They also conducted a Social Media Contest “Get Ready for Vegetarian Festival with Sanitarium”, as well as teaming up with Thailand’s fitness influencers.

Here are the influencers who participated in this Vegetarian Festival.

Being Vegetarian with Sanitarium

The breakfast brand partnered with Thailand female influencers and each of them created a Weet-Bix™Supper Green Almond Milk Smoothie. A nourishing and fulfilling plant-protein shake that contains folate which helps with everyday immune function as part of a balanced diet.

This recipe includes Sanitarium’s So Good™ Almond Milk and Weet-bix™ cereal that is both suitable for a vegan diet, as well as bananas, avocado, spinach leaves, and honey. With these healthy ingredients, you now have a vegan smoothie.

@amyamps_healthylife

 
 
 
 
 
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ใกล้เจแล้วยน้า ปีนี้แอ๋มก็ตั้งใจจะพยายามกินเจให้ได้มากที่สุด แอ๋มมีสูตรทำ brreakfast smoothie ที่ครบสารอาหาร5 หมู่ กินเป็นมื้อจบได้ในทีเดียว . . เตรียมพร้อมต้อนรับเทศกาลกินเจกบั Sanitarium TM (@SanitariumThailand) แบรนด์นมทางเลือกอันดับ 1 ในออสเตรเลีย!! 🥛🥦🥕🥬 เพื่อนๆเคยอยากลองผลิตภัณฑ์So GoodTM นมที่ท าจากพืชไหม? ต้งัแต่วนั ที่ 15 ต.ค. 63 – 25 ต.ค. 63 SanitariumTM จัดโปรโมชั่นร่วมกบั ทางร้าน Veganerie (@veganerie), Miss Mamon Homemade Bakery (@miss_mamon) และ TAROTO Dessert (@mytaroto) เพียงซื้อเครื่องดื่มและขนมที่ร้านดังกล่าว รับฟรีนมถวเหลือง ั่ขนาด 250 มล. โปรโมชั่นดีๆแบบนี้ห้ามพลาดกันนะ! . . 🥛นมถวั่ เหลือง และนมอัลมอนด์So GoodTM เป็นผลิตภัณฑ์ที่ปราศจากนมวัว กลูเตน หรือคอเลสเตอรอล นมถวั่ เหลือง So GoodTM 1 แก้ว ประกอบไปด้วยแคลเซียมปริมาณครึ่ งหนึ่งของที่ร่างกายคุณต้องการใน 1 วัน และนมอัลมอนด์So GoodTM มีแคลอ รี่น้อยกว่าคร่ึงหน่ึงของนมวัว ติดตามรายละเอียดเพิ่มเติมได้้ี ไอจีของ Sanitarium (@SanitariumThailand) . . 📍 Sanitarium TM มีจำหน่ายที่ Tops, The Mall, Big-C, Villa Market, Foodland และร้านค้าชั้นนำทั่วไป . . #sanitariumthailand #sogoodthailand #dairyfree #vegan #soymilk #นมถั่วเหลือง #โซกู๊ด #ดีต่อสุขภาพ

A post shared by Pharmacist 🌸Health Coach (@amyamps_healthylife) on

@amyamps_healthylife is a famous pharmacist and health coach in Thailand with 28.7k followers on Instagram and she’s also a personal trainer.

She shared on her Instagram post that she tries to be a vegetarian. She tried the healthy vegan smoothie recipe from Sanitarium.

@fromfattofitdiaryy

 
 
 
 
 
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กินเจปีนี้ อย่าลืมตุนนมทางเลือกอย่าง Sanitarium (@SanitariumThailand) แบรนด์นมทางเลือกอันดับ 1 ของออสเตรเลียกันนะค้า💛 😋ใครยังไม่เคยลองผลิตภัณฑ์ So Good ต้องตำด่วนๆ ค่า 15 – 25 ต.ค. 63 Sanitarium จัดโปรร่วมกับร้าน Veganerie (@veganerie), Miss Mamon Homemade Bakery (@miss_mamon) และ TAROTO Dessert (@mytaroto) แค่ซื้อเครื่องดื่ม & ขนมที่ร้านดังกล่าว รับฟรีนมถั่วเหลือง ขนาด 250 มล. ฟรีทันที 🥛นมถั่วเหลือง & นมอัลมอนด์So Good ไร้นมวัว กลูเตน หรือคอเลสเตอรอล ✨นมถั่วเหลือง 1 แก้ว = แคลเซียมปริมาณ 1/2 ของที่ร่างกายเราต้องการใน 1 วัน ✨ส่วนนมอัลมอนด์แคลก็ต่ำกว่า 1/2 ของนมวัวเลยด้วย ใครสนใจ ดูรายละเอียดเพิ่มเติมได้ที่ @SanitariumThailand เลยค่า 📍 Sanitarium จำหน่ายที่ Tops, The Mall, Big-C, Villa Market, Foodland และร้านค้าชั้นนำทั่วไป #sanitariumthailand #sogoodthailand #dairyfree #vegan #soymilk #นมถั่วเหลือง #โซกู๊ด #ดีต่อสุขภาพ

A post shared by Let’s Fit With Fun Food (@fromfattofitdiaryy) on

Thai Fitness Influencer @fromfattofitdiary has 107k followers on Instagram.
She posted an Instagram post as she tried to recreate Sanitarium’s vegan smoothie. She also promotes that everyone should try non-dairy milk such as Almond Milk form Sanitarium.

@healthychill_palouis

 
 
 
 
 
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กินเจนี้พร้อมกันรึยังคะ? ปุ๋ยคนนึงขอสนับสนุนการทานอาหารจากพืช ทั้งอร่อยแข็งแรงและดีต่อใจ😄❤🌈 ช่วงนี้ปุ๋ยเลยเตรียมพร้อมต้อนรับเทศกาลกินเจกับ Sanitarium ™ (@SanitariumThailand) แบรนด์นมทางเลือกอันดับ 1 ในออสเตรเลีย!! 🥛🥦🥕🥬 อร่อย ดื่มง่าย สารอาหารสูง ไอเลิฟ❤ แถมมีโปรโมชั่นร่วมกับทางร้าน Veganerie (@veganerie), Miss Mamon Homemade Bakery (@miss_mamon) และ TAROTO Dessert (@mytaroto) ด้วยค่ะ ตั้งแต่วันที่ 15 ต.ค. 63 – 25 ต.ค. 63 ✔เพียงซื้อเครื่องดื่มและขนมที่ร้านดังกล่าวรับฟรีนมถั่ว เหลืองขนาด 250 มล. ฟรีไปเล้ย โปรโมชั่นดีๆ แบบนี้ห้ามพลาด! —– 🥛นมถั่วเหลืองและนมอลัมอนด์ So Good™ ไม่มีนมวัวกลูเตน หรือคอเลสเตอรอล 🥛นมถั่วเหลือง So Good™ 1 แก้วประกอบไปด้วยแคลเซียมปริมาณครึ่งหนึ่งของที่ร่างกายคุณต้องการใน 1 วัน 🥛นมอัลมอนด์ So Good™ มีแคลอรี่น้อยกว่าครึ่งหนึ่งของนมวัวเลยทีเดียว ติดตามรายละเอียดเพิ่มเติมได้ทางไอจีของ Sanitarium (@SanitariumThailand) 📍 Sanitarium ™ มีจำหน่ายที่ Tops, The Mall, Big-C, Villa Market, Foodland และร้านค้าชั้นนำทั่วไป #sanitariumthailand #sogoodthailand #dairyfree #vegan #soymilk #นมถั่วเหลือง #โซกู๊ด #ดีต่อสุขภาพ

A post shared by Certified Holistic HealthCoach (@healthychill_palouis) on

@healthychill_palouis is a certified Holistic Health Coach and influencer from Thailand with 46.6k followers on Instagram.

She posted:

“Delicious, easy to drink, high nutrition, I love <3″.

@healthydiarywithme

 
 
 
 
 
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มาต้อนรับเทศกาลกินเจกับ Sanitarium TM @SanitariumThailand แบรนด์โปรดของปลาและยังเป็นแบรนด์นมทางเลือกอันดับ 1 ในออสเตรเลียอีกด้วย 🥛🥦🥕🥬 . 📍15 ต.ค. 63 – 25 ต.ค. 63 นี้ SanitariumTM กับ ทาง @veganerie , @miss_mamon , และ @mytaroto จัดโปรเด็ด ซื้อสินค้าทางร้าน รับฟรีนมถั่วเหลือง 250 มล. ห้ามพลาดกันเลยนะ! . 🥛นมถั่วเหลือง และนมอัลมอนด์So GoodTM เป็นผลิตภัณฑ์ที่ปราศจากนมวัว กลูเตน หรือคอเลสเตอรอล #นมถั่วเหลือง 1 แก้ว มีแคลเซียมปริมาณครึ่งหนึ่งของที่ร่างกายคุณต้องการใน 1 วัน #นมอัลมอนด์ มีแคลอรี่น้อยกว่าครึ่งของนมวัว . 📍 Sanitarium TM มีจำหน่ายที่ Tops, The Mall, Big-C, Villa Market, Foodland และร้านค้า ชั้นนำ #sanitariumthailand #sogoodthailand #dairyfree #vegan #soymilk #นมถั่วเหลือง #โซกู๊ด #ดีต่อสุขภาพ

A post shared by PLA Kamonporn, 𝒉𝒅𝒘𝒎 ◡̈ (@healthydiarywithme) on

@healthydiarywithme is a Physiotherapist and an Influencer from Thailand with 99.8k followers on Instagram.

She welcomed the Vegetarian Festival by posting on Instagram a photo with her favourite vegan and vegetarian-friendly products.

Her motto is written on her Instagram bio:

“Healthy tips for happy lifestyle”

@thisismoibymai

 
 
 
 
 
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จะกินเจแล้ว สบายแหละ กิน Vegan / Plant-Based จนเป็นกิจวัตรแล้ว ตอนเช้านี่ก็กินง่ายๆเลย เน้นเร็ว อยู่ท้อง ไม่อ้วน ดื่ม Plant-Based Milk นมอัลมอนด์ So Good @SanitariumThailand แบรนด์โปรด รส Unsweetened ปราศจากกลูเตนและคลอเรสตอรอล! ที่สำคัญไม่ต้องกลัวขาดแคลเซียม! 1 แก้วคือได้แคลเซียมครึ่งนึงของที่เราต้องการใน 1 วัน เป็นตัวเลือกที่ดีช่วงกินเจ และสำหรับใครที่แพ้นมวัว! ใส่ Weetbix หน่อยคืออิ่มท้อง มีโปรตีนด้วย ดือมาก! ปั่นเป็น smoothie ยิ่งเริ๊ด แก้วนี้ 300 kcal กินตอนเช้านะ อยู่ยาวถึงเที่ยงเลย . และๆ แต่วันที่ 15 ต.ค. 63 – 25 ต.ค. 63 Sanitarium จัดโปรโมชั่นร่วมกับคาเฟ่ ร้านอาหารเก๋ รับฟรี! นมถั่วเหลืองขนาด 250ml ไปเลยยย เอ๊าอย่าพลาด! ติดตามรายละเอียดเพิ่มเติมได้ที่ทางไอจีของ Sanitarium แบรนด์นมทางเลือกอันดับ 1 ในออสเตรเลีย . หรือซื้อ Tops, The Mall, Big-C, Villa Market, Foodland และร้านค้าชั้นนำทั่วไป #sanitariumthailand #sogoodthailand #dairyfree #vegan #soymilk #นมถั่วเหลือง #โซกู๊ด #ดีต่อสุขภาพ

A post shared by นี่โหม่ยเอง (@thisismoibymai) on

F45 Training Asok Thailand ambassador and influencer @thisismoibymai has 49k followers on Instagram. She is an advocate of plant-based foods as well as a fit lifestyle.

She encourages everyone to try plant-based foods like So Good ™ Almond Milk Original until you get used to it.

Is your brand looking for Thailand influencers? Give your brand a social media boost with an influencer today. Get in touch with us today.

About Asia Travel Club

Asia Travel Club (ATC) is a social media agency focusing on China digital marketing, influencer and social messaging marketing.

ATC is the Official Sales Partner of Tencent (WeChat), Weibo, and Bytedance (TikTok, DouYin & TouTiao). Our China marketing team has verified and managed more than 100+ WeChat and Weibo Official accounts since 2016.

With teams across Asia, ATC can help brands connect with over 3,000+ influencers from China, Korea, Japan, Singapore, Malaysia, Thailand, and Vietnam.

Through our ATC Bookings, Chinese travellers can now Search, Compare, Book and Pay for hotel rooms via WeChat Pay directly with hoteliers.

Asia Travel Club (ATC) is a member of Digital 38 Group.

Contact Us

IH Digital, Digital 38, & ATC are members of the Digital 38 Group

#SanitariumThailand #FitnessInfluencer #ThaiInfluencer #SocialMediaAgency #InfluencerMarketing #ATC

AsiaChina

Start Building Your First WeChat Mini Program

WeChat Mini Program Featured Image

What is WeChat Mini Program?

WeChat Mini Program is a useful feature of the ‘super app’ in terms of online shopping and entertainment. With over 3.9 million mini programs and 450 million daily active users, the ‘app within an app’ runs on both iOS or Android gadget. Mini programs are believed to be ‘more convenient than traditional apps.’

Over the years, millions of mini-programs have already been launched, covering various industries with diverse functions such as e-commerce, travel ticket booking, food ordering, task management, coupons, etc. Currently, the mini-program has become one of the key channels in which brands can reach prospective customers through WeChat.

What are the Benefits of WeChat Mini Program?

Image by: Asia Travel Club

How to Access the WeChat Mini Program?

There are many ways to access Mini Program. The most popular way is to swipe down the interface on WeChat to access a list of saved or recently used Mini Programs.

WeChat Mini Program Access

50% of Mini Programs are about Lifestyle

Among all the industries, Mini Program was the second WeChat feature successfully developed right next to online games, excluding eCommerce.

5 Examples of Mini Programs in Singapore

Singapore has been one of the favourite destinations for Chinese travellers. This is why Singapore businesses and agencies developed and set up their own WeChat Official Accounts, Mini Programs, and WeChat Pay. Various sectors from business trade, tourist destinations to daily lifestyle jump into the Chinese messaging app, making Mini Program grow popular in the country.

1. Chando

Chando is a home fragrance brand, providing a unique personalized space, and satisfying both your olfactory and visual satisfies the consumers’ sensations. They launched their WeChat Mini Program to reach more of their Chinese consumers.

2. Changi Airport

Changi Airport rolled out a Mini Program to improve tourist experience. Compared to regular website and apps, Mini Program is simplified, loads faster, and does not need to be downloaded! Moreover, users from China can conveniently access information about Changi Airport through the mini app.

3. Wildlife Reserves Singapore (WRS)

Wildlife Reserves Singapore (WRS) launched a Mini Program to introduce the attractions and facilities at Jurong Bird Park, Singapore Night Safari, River Safari, and Singapore Zoo. Also, the app provides ticket booking services.

4. Singapore Airlines

Singapore Airlines established its WeChat Mini Program to cater Chinese travellers. This will make it easier for people to book flights and see the latest news about Singapore Airlines.

ATC | WeChat Mini ProgramSingapore Airline

 

5. ATC Booking Engine

ATC WeChat Booking Engine provides Chinese customers with the most convenient direct booking experience. Through the mini app, they can search, compare, book, and pay for their reservations right within WeChat.

WeChat Mini Program ATC Booking Engine

Need help setting up WeChat mini program?  Contact us to get started.

About Asia Travel Club

Asia Travel Club (ATC) is a social media agency focusing on influencer and social messaging marketing. The ATC Social App, a proprietary platform that sits on social messaging apps – Facebook Messenger, WeChat Mini Program, LINE and KakaoTalk connect our hotel partners with over 3,000 influencers across China, Hong Kong, Japan, Korea, Malaysia, Singapore, Thailand and Vietnam.

ATC is the Official Sales Partner of Tencent (WeChat), Weibo and Bytedance (TikTok, 抖音 DouYin & 头条 TouTiao). Our China Digital Marketing team has verified more than 100+ WeChat and Weibo Official accounts.

ATC Booking Engine Mini Program allows our travel partners to reach Chinese travellers directly via their Official WeChat Account. It also allows Chinese travellers to book, pay via WeChat Pay and receive confirmation – all within the WeChat application.

Asia Travel Club is a member of Digital 38 Group.

Contact Us

#WeChatMarketing #WeChatAdvertising #WeChatMiniProgram #WeChatAgency #DigitalMarketingAgency #WeChatSingapore #WeChatThailand #WeChatMalaysia #WeChatVietnam #HotelMiniProgram #E-comMiniProgram

Digital 38 Technologies: ATC, Travel141, ZHAO VN, AP365 and MCN
Digital 38, IH Digital & ATC are members of the Digital 38 Group

AsiaChinaSocial Media MarketingTikTok

GSC TikTok Campaign For Jackie Chan Movie ‘Vanguard’

GSC TikTok Campaign on Jacki Chan's Movie Vanguard Featured Image 1021Image Source: GSC Movies

GSC launches a TikTok campaign for Jackie Chan movie ‘Vanguard’. This campaign included a series of short clips from the movie ‘Vanguard’.

Vanguard: Jackie Chan’s Newest Movie this 2020

‘Vanguard’ is a 2020 Chinese action-adventure spy-thriller drama film written and directed by Stanley Tong, starring Jackie Chan, Yang Yang, and Miya Muqi. The film was scheduled to be released on 25 January 2020 in China but was postponed due to the COVID-19 pandemic.

After 6 months of being delayed, Vanguard is now showing in China.

GSC Movies Promotes Vanguard on TikTok

@gscmoviesmyThough it has been postponed for 8 months, ##MuQiMiYa said ##Vanguard is a movie that’s worth waiting for. Now showing in cinemas!#G#SCMovies♬ original sound – gscmovies

GSC Movies, one of the biggest movie distributors in Malaysia, recently launched a TikTok campaign to promote the movie Vanguard.

@gscmoviesmy不会开枪🔫?看 ##成龙 大哥如何教 ##杨洋 的吧!两个都好帅哦~ 😍😍#急#先锋 现已火爆上映!Credit:电影急先锋(抖音)#GSCMo#vies

♬ original sound – gscmovies

Aside from Facebook, Instagram, and YouTube, GSC Movies took an effort to reach the younger group of Malays on TikTok. A series of short clips from Vanguard like car-racing scenes, gunshots, and a sneak peek was showcased to tease the fans of what to expect in the movie.

@gscmoviesmy

Reviews from all over the world regarding ##JackieChan ‘s ##Vanguard .😎Get your tickets TODAY!#GSC#Movies

♬ original sound – gscmovies

Want to jump into TikTok ads for your brand today? Contact us to get your TikTok ads running soon!

About Asia Travel Club

Asia Travel Club (ATC) is a social media agency focusing on China digital marketing, influencer and social messaging marketing.

ATC is the Official Sales Partner of Tencent (WeChat), Weibo, and Bytedance (TikTok, DouYin & TouTiao). Our China marketing team has verified and managed more than 100+ WeChat and Weibo Official accounts since 2016.

With teams across Asia, ATC can help brands connect with over 3,000+ influencers from China, Korea, Japan, Singapore, Malaysia, Thailand, and Vietnam.

Through our ATC Bookings, Chinese travellers can now Search, Compare, Book and Pay for hotel rooms via WeChat Pay directly with hoteliers.

Asia Travel Club (ATC) is a member of Digital 38 Group.

Contact Us

IH Digital, Digital 38, & ATC are members of the Digital 38 Group

#Vanguard #GSCMovies #TikTokAds #SocialMediaAgency #ATC

AsiaFeatured InfluencerInfluencer MarketingSingapore

Jamie Yeo: An SG Celebrity, Mom, Influencer and Entrepreneur

Jamie Yeo is a SG Celebrity October 19Image Source: Jamie Yeo
Jamie Yeo is an actress, radio DJ, TV host and an influencer based in Singapore. Let’s get to know her more through her Instagram posts.

Jamie Yeo's Life as a Celebrity

Jamie Yeo was first recognised as an actress when she portrayed Tammy in a TV show called ‘Growing Up‘. She was also seen on MediaCorp Channel 8 and Baby Boom in 2003. 

Jamie then went from being an actress to entering a career in the radio industry. She worked for 98.7 FM, Power 98 FM, and Gold 90.5 FM. She was a co-host on the ESPN/Star Sports Castrol Football Crazy. And in 2016, she took over a radio show called ‘The Homestretch’.

She is also a host on Insider TV that features travel and lifestyle programmes in Singapore.

Life as an Entrepreneur

Apart from being a successful radio DJ/TV host and influencer, Jamie Yeo also started her business Lula J Jewelry when she was trying to find casual jewelry. She wanted something gold that can last a lifetime and and passed down the generations.

Life as a Mother

For those who don’t know, Jamie Yeo is a mother of two kids. And despite her busy schedule , she always makes time for her kids and husband.

Life as an Influencer

Aside from being a celebrity, she is also an influencer in Singapore. Jamie Yeo has 104K followers on Instagram.

She partnered with Greenfields Fresh Milk in celebration of Mother’s Day in 2019.

Are you looking Singapore influencers? Let’s help you connect with the right influencers. Contact us here to get started.

About Asia Travel Club

Asia Travel Club (ATC) is a social media agency focusing on China digital marketing, influencer and social messaging marketing.

ATC is the Official Sales Partner of Tencent (WeChat), Weibo, and Bytedance (TikTok, DouYin & TouTiao). Our China marketing team has verified and managed more than 100+ WeChat and Weibo Official accounts since 2016.

With teams across Asia, ATC can help brands connect with over 3,000+ influencers from China, Korea, Japan, Singapore, Malaysia, Thailand, and Vietnam.

Through our ATC Bookings, Chinese travellers can now Search, Compare, Book and Pay for hotel rooms via WeChat Pay directly with hoteliers.

Asia Travel Club (ATC) is a member of Digital 38 Group.

Contact Us

IH Digital, Digital 38, & ATC are members of the Digital 38 Group

#JamieYeo #ParentingInfluencer #SGInfluencer #SocialMediaAgency #InfluencerMarketing #ATC

AsiaChinaFeatured InfluencerInfluencer MarketingInstagramMalaysiaSingaporeSouth KoreaThailandVietnam

7 Asian Beauty Influencers You’re Gonna Love

ATC | 7 Asian Beauty Influencers 2020

Presenting you 7 Asian Beauty Influencers that you should be following on social media sites. Seven beautiful individuals, seven different nationalities with the same goal.

A lot of influencers from different countries have emerged in different social media sites but these beauty influencers have one thing in common, to spread their knowledge and expertise which is all about beauty and fashion. Giving us advice on embracing natural beauty and skincare tips.

Here are 7 Asian influencers that can help you appreciate beauty:

Bubbly Michelle is a beauty influencer based in Singapore. She has 51.1k followers on Instagram she also blogs about her experiences and advices on her expertise.

She was a Beauty awards judge on Singapore’s Harper Bazaar from 2016 to 2018. Shares her knowledge on luxury cosmetics, from lipsticks, blushes, eyeshadow palettes and many more by sharing it on her blog and IG posts. Michelle’s also not afraid to reveal the secret to her flawless skin as she shares her daily skin routine on her Instagram stories. Check out her page for more beauty advice.

Malaysian content creator Chanwon is a beauty and travel influencer who shares her content on YouTube and Instagram. She has 100k followers on Instagram and was a top winner on #InfluenceAsia2017. She’s an entrepreneur and founder of @haptive.co which sells cute home accessories.

Chanwon’s beauty content includes sharing her personal favourite make up brands as well as her everyday skincare routine. Follow her on Instagram to keep updated.

From the home of glass-bead skin, here is our Korean influencer @dkdkdkfaod. With 116k followers on Instagram she shares Korea’s best skin products that is also endorsed by Korean actors and actresses.

This Korean influencer promotes a healthy lifestyle by exercising and takeing health supplements along with healthy foods. You can also find her on Naver.

Influencer Nguyễn An Vy is an actress, fashionista and model based in Vietnam. She has 173k followers on Instagram. Her IG posts displays her diversity when it comes to her outfits.

An Vy can pull off different outfits from street style, preppy, casual, comfy, formal and many more. Her IG account is like a magazine of her daily styles. She also has a YouTube account for her traveling vlogs as well as her eating shows.

Beauty does not only refer to skincare products or make-up. Most people are far more concerned on their fashion look. Japanese influencer Julia Castro is a fashionista with 335k followers on Instagram. Her content is about fashion trends, her travelling experiences and her lifestyle choices.

Castro’s currently owning her black bob-cut look with face-framing blonde highlights at the front. She also has a YouTube channel ‘JULIDY‘ with more than 500k subscribers where she shows a never before seen side of her.

This Thailand make-up expert has 1.28M subscribers on YouTube. She’s also an entrpreneur and is the founder of Amary Thailand. Thai beauty influencer Amy Kitiya gives advice and tips to aspiring make-up artists. She has vlogs on teaching the basics on how to do your eyebrow shaping and on what make-up products worth the try. She gives reviews on high-end to drugstore names. Follow her Instagram account to see her latest looks and make-up recommendations.

ATC | Chinese Beauty Influencer 2020

With over 2M followers on Weibo account, this influencers content features Chinese and international skincare products. 护肤喵 (Skincare Meow) is one of China’s famous beauty influencer that shares reviews with her followers. 

Ready to build your brand with the right influencers? Let us help you connect with them to kickstart your online campaign. Contact us to get started.

About Asia Travel Club

Asia Travel Club (ATC) is a social media agency focusing on China digital marketing, influencer and social messaging marketing.

ATC is the Official Sales Partner of Tencent (WeChat), Weibo, and Bytedance (TikTok, DouYin & TouTiao). Our China marketing team has verified and managed more than 100+ WeChat and Weibo Official accounts since 2016.

With teams across Asia, ATC can help brands connect with over 3,000+ influencers from China, Korea, Japan, Singapore, Malaysia, Thailand, and Vietnam.

Through our ATC Bookings, Chinese travellers can now Search, Compare, Book and Pay for hotel rooms via WeChat Pay directly with hoteliers.

Asia Travel Club (ATC) is a member of Digital 38 Group.

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IH Digital, Digital 38, & ATC are members of the Digital 38 Group

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WeChat Official Account (OA) Verification: First Step To WeChat Advertising

ATC| We Chat Official Account Verification Featured Image CDM

WeChat is known as the super app in China. It combines the power of messaging, social media, e-commerce and mobile payment into one platform. With 1.2 billion active users on WeChat, it is a perfect marketing platform for hotel businesses outside China to tap into the Chinese market and reach out more potential consumers. Let’s have a look on how ST Signature in Singapore explored the market through WeChat marketing.

ST Signature (ST共居旅店) Launches WeChat Page

The first co-living hotel in Singapore with smart Chat-In™ technology, ST Signature promotes safer, faster and contactless check-in and check-out services. Now, they launched their WeChat Official Account to promote their hotels to more Chinese consumers. With their WeChat Official Account, users can follow the brand for the latest hotel information, deals and promotions as well as Singapore travel guide.

ATC| ST Signature Chinese Website

How Hotels Can Use WeChat for Marketing ​

Here are the 4 things you need to know about hotel WeChat marketing. 

  • Set up WeChat Official Account (OA): Through WeChat content marketing or event promotions, hotel brands can increase WeChat organic reach and fan base. 

ATC | ST Signature WeChat OA

Don’t know which WeChat Official Account suits you best? Contact us now to get started.

  • Apply for WeChat Ad Account: Exposure for your hotel brand, reach new users, and explore more potential consumers. 
  • Set Up WeChat Mini Program A unique distribution channel in China for brands to increase their online direct sales, avoid the high commissions of China’s OTA platform (as we know, the commission of the Ctrip platform is up to 25%).
  • Apply for WeChat PaymentIn China, you might hang out without bringing cash, but not WeChat Pay. By setting up WeChat Pay for your hotel brands, it helps you reach consumers directly and secure fast payment. 

Why is WeChat OA Verification important?

  • It’s the first step of WeChat Advertising: Hotels should have a verified WeChat OA ready before applying for WeChat Ads account. 
  • Authentic presence of a brand: After OA authentication, it strengthens the credibility of OA. 
  • Enjoy more advanced functions: WeChat AdvertisingWeChat PayVoucher and more advanced APIs. 

About Asia Travel Club

Asia Travel Club (ATC) is a social media agency focusing on influencer and social messaging marketing. The ATC Social App, a proprietary platform that sits on social messaging apps – Facebook Messenger, WeChat Mini Program, LINE and KakaoTalk connect our hotel partners with over 3,000 influencers across China, Hong Kong, Japan, Korea, Malaysia, Singapore, Thailand and Vietnam.

ATC is the Official Sales Partner of Tencent (WeChat), Weibo and Bytedance (TikTok, 抖音 DouYin & 头条 TouTiao). Our China Digital Marketing team has verified more than 100+ WeChat and Weibo Official accounts.

Travel141 Booking Engine Mini Program allows our travel partners to reach Chinese travellers directly via their Official WeChat Account. It also allows Chinese travellers to book, pay via WeChat Pay and receive confirmation – all within the WeChat application.

Asia Travel Club is a member of Digital 38 Group.

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#ChinaDigitalMarketing #WeChatAdvertising #WeChatVerification #WeChatOfficialAccount #WeChatAgency #WeChatSingapore #WeChatThailand #WeChatMalaysia #WeChatVietnam 

Digital 38 Technologies: ATC, Travel141, ZHAO VN, AP365 and MCN
Digital 38, IH Digital & ATC are members of the Digital 38 Group