Augustinus Bader officially launches in Singapore on 25 September 2020. Working with 3 Singaporean influencers, the global skincare brand successfully kickstarts their campaign.
What is Augustinus Bader?
Augustinus Bader is one of Hollywood’s most celebrated luxury skincare brand that is now available in Singapore. Spearheading this launch is the inception of Augustinus Bader Singapore’s eCommerce store www.augustinusbader.com.sg, showcasing its essential range of face and body care products.
Bagging 26 awards in just 26 months since the brand’s debut, Augustinus Bader star product The Cream has been touted as The Miracle Cream with its breakthrough stem cell regenerative technology.
With this achievement and its effectiveness, The Cream is now one of Hollywood’s favourite cream, with stars like Diane Kruger, Victoria Beckham, Bobbi Brown, Demi Moore, and Courteney Cox among its top fans.
The skincare brand teamed up with 3 Singapore Beauty Influencers to promote their website.
Mongchin Yeoh (@mongabong)
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This. Miracle. Cream. Is now in singapore! Hollywood’s most loved moisturizer, bagging 26 awards in just 26 months since the brand’s debut, the @augustinabadersg The Cream is said to be one of the best moisturisers in the market. Using a proprietary stem cell regenerating technology TFC8®️, I tried it for myself and I can definitely see why this is so highly acclaimed. The texture is creamy, rich and yet not sticky. Fast absorbing and fast acting, plumping up fine lines and hydrating the skin deeply. It’s no wonder celebrities like Kim K, Naomi Campbell, Victoria Beckham and more love it too! Purchase The Cream from Augustinus Bader’s Singapore e-commerce store augustinusbader.com.sg ! #AugustinusBaderSG #TheCreamThatWorks
Mongchin is an SG Beauty Influencer with 269k followers on Instagram. She is one of the influencers who were given a chance to try Augustinus Bader’s The Cream. In her Instagram post, she shared:
“I tried it for myself and I can definitely see why this is so highly acclaimed. The texture is creamy, rich and yet not sticky. Fast absorbing and fast acting, plumping up fine lines and hydrating the skin deeply. It’s no wonder celebrities like Kim K, Naomi Campbell, Victoria Beckham and more love it too!”
Jamie Yeo (@iamjamieyeo)
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If ever there was a time to bring a little bit of Hollywood glamour to your beauty regime, it’s now! Augustinus Bader ‘s The Cream – yes, so cool it has a name like a star – has taken the market by storm, winning 26 awards in as many months since its debut! What does it do? All the stuff you want (need!): reduces signs of ageing, deeply hydrates, softens the appearance of lines, evens tone, protects the skin. It does all this without parabens, sulphates, mineral oils, or harsh chemicals. How does it do it? From @AugustinusBaderSG, and with 30 years of research behind it, The Cream uses breakthrough stem cell regenerative technology, including natural amino acids, high-grade vitamins and synthesized molecules naturally found in your skin, and works with the body’s existing stem cells to repair and regenerate. When I’m putting anything on my skin (which is very sensitive) I want it to be complementing nature, working with nature. The Cream more than ticks that box and it must be working… Aly dressed-up like me today while I was out working and said, “I want to look like Mama,” to the hubs. The last time she said that was…errr…if only Augustinus Bader made creams to aid memory! #AugustinusBaderSG #TheCreamThatWorks
SG Celebrity Jamie Yeo is also a famous radio DJ, TV host, influencer, and an entrepreneur in Singapore. She currently has 104k followers on her Instagram account. She had a chance to try on Augustinus Bader’s The Cream when it was officially launched in Singapore. She shared on IG:
“When I’m putting anything on my skin (which is very sensitive) I want it to be complementing nature, working with nature. The Cream more than ticks that box and it must be working…”
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@AugustinusBaderSG is finally available in Singapore! A favourite among Hollywood’s A-list, The Cream is possibly the most exciting skincare launch in recent years. Victoria Beckham, Demi Moore, Naomi Campbell & Diane Kruger all swear by this best-selling miracle cream!! I’ve been using The Cream a few weeks now and so far super impressed by how quickly I saw results. My skin feels a lot smoother, more radiant & softer to the touch. It really is a game changer! Powered by the proprietary TFC8 technology, it promotes cell renewal and helps skin repair and regenerates damaged tissue; resulting in plumper, firmer skin with visibly less wrinkles. It’s basically a one and done anti-ageing treatment. P.S- Both The Cream & The Rich Cream are Augustinus Bader’s best sellers and bagged a whopping 26 awards since its debut! You can now grab them from the Singapore e-commerce store www.augustinusbader.com.sg . Free shipping to orders within Singapore! #AugustinusBaderSG #TheCreamThatWorks •Ad
Michelle is also an SG Beauty Influencer who is well-known for sharing luxury beauty products as well as her skincare routines. She has 51.2k followers on her Instagram account and 1k followers on her blog site. She was also a Beauty Awards judge in Harper’s Bazaar Singapore from 2016 to 2018. She posted on her Instagram a picture of her applying Augustinus Bader’s The Cream saying:
“I’ve been using The Cream a few weeks now and so far super impressed by how quickly I saw results. My skin feels a lot smoother, more radiant & softer to the touch. It really is a game changer!”
Apart from engaging the influencers, Digital 38 also handles the press release writing and distribution to publications in Singapore.
Media kits were distributed to the press as well as to other Singapore influencers. One of the SG influencers who featured Augustinus Bader’s release in Singapore is Singapore socialite Jamie Chua.
Is your brand looking for Singaporean beauty influencers? Give your brand a social media boost with an influencer today. Get in touch with us.
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